Marketing Coordinator

Organization: CPHR Saskatchewan 

Salary: $50,000 - $55,000 

Experience Requirement: 1 – 3 years  

ABOUT CPHR SASKATCHEWAN

The Chartered Professionals in Human Resources (CPHR) Saskatchewan is looking for a Marketing Coordinator to join our team.  

CPHR Saskatchewan is the professional regulatory association for human resource practitioners and ensures the protection of public interest and confidence in the practice of its members. The association is the granting body of the Chartered Professional in Human Resources (CPHR) designation within the Province of Saskatchewan. CPHR Saskatchewan is governed by The Chartered Professionals in Human Resources Act, and by its' Board of Directors pursuant to its' Bylaws. 

POSITION SUMMARY 

Reporting to the CEO / Registrar, the role will be responsible for working with the Marketing and Events Manager, assisting in the execution of marketing and communication strategies and assisting with association events. 

MAJOR ACCOUNTABILITIES  

Social Media & Branding 

• Managing social media platforms, which includes creating and scheduling engaging social media content, and monitoring media coverage.  
• Creating and developing visual elements, including videos and static imagery, that support digital and online, social media, and traditional media advertising initiatives. 
• Engages Association supporters through online channels; responds to public inquiries, sparks discussion, and requests call-to-actions in support of events and initiatives. 
• Provides campaign-specific social media reports.  

Email Marketing 

• Draft clear, concise and engaging content for scheduled weekly newsletter and e-blasts for the association and partner organizations. 
• Assist with the bi-annual magazine, special member communications, website updates, promotional and marketing materials, annual report, and year-end reports. 
• Tracking email campaign performance and analytics.  

Writing and Editing 

• Recommend enhancements to communication and marketing strategies to maximize message impact and process efficiencies. 
• Search out and highlight CPHR Saskatchewan and its achievements, activities and needs to all stakeholders, through features promoting human interest/research features and the importance of HR in business. 
• Align communications materials with the mission, vision, values and the brand messaging framework. 
• Meet timelines and ensure accuracy for communications materials. 

Event Planning  

• Assist in planning and executing of all CPHR Saskatchewan events (both in-person and virtual) including the Annual CPHR Saskatchewan Conference, HR Forum, Professional Development events, and membership meetings to provide support and to connect with members, sponsors, and partners. 
• Foster positive relationships with members during events, create experiences that resonate with our diverse member base, and interact with members to understand their preferences, needs, and expectations. 
• Attend and represent CPHR Saskatchewan at events. 

QUALIFICATIONS, SKILLS & EXPERIENCE 

• Post-secondary education in Marketing and/or Communications and 1-3 years relevant work experience.  
• Experience organizing, and executing, communications, marketing, and promotional projects and initiatives for corporate, education or professional associations. 
• Demonstrated experience writing/editing marketing materials, proposals, presentations and communications. 
• Previous experience in graphic design (Canva) would be considered an asset. 
• Previous experience using Google Analytics and SEO would be considered an asset. 
• Previous experience in event planning and coordination would be considered an asset. 
• In-depth knowledge of Microsoft Office, social media platforms, media monitoring software, and design and editing tools. 
• Excellent interpersonal, verbal and written communication skills 
• Proven research, project and content management, and problem-solving skills 
• Well-organized with a demonstrated ability to manage multiple competing priorities and able to work both independently and in a team environment. 
• Self-starter with strong sense of accountability and initiative and demonstrated flexibility and adaptability. 

To Apply:  

Should you be interested in this position please email your resume and cover letter by October 23, 2024, to Leanne Stade, Marketing & Events Manager at lstade@cphrsk.ca. 

All interested persons are thanked for their interest although only potential candidates will be contacted. 

Why CPHR Saskatchewan:  

• Competitive salary 
• Comprehensive benefits package 
• RRSP contribution  
• Hybrid and flexible work environment 
• Ongoing training and development opportunities