Who we are: Headquartered in Toronto and with team members across the US, Open Farm is one of the fastest growing CPG companies in North America. We are transforming the way people feed their pets, with a focus on producing premium, healthy food and treats, all ethically sourced from farm-to-bowl. We believe the best foods are made with consciously sourced, top-quality ingredients from farmers and fisheries who believe in doing good for all animals and the environment.
At Open Farm, we are passionate about sharing our message of sustainable, ethically sourced nutrition with pet parents. We are looking for someone who shares this belief to join as our eCommerce Intern. This is an incredible opportunity for a passionate learner to help scale an eCommerce business, attract new users and engage existing customers. If you love problem solving, have a passion for creating excellent email and ecommerce ad experiences, and you thrive in a fast-paced start-up environment, then continue reading!
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Primary Responsibilities (If this looks enticing, click “Apply”!)- Work with the Growth team and agency partners to support the development of our digital advertising campaigns and deliver new customers to our eCommerce business.
- Dive deep into site and ad analytics, develop insights, and make a strategic plan to improve key metrics (new customer acquisition, revenue growth).
- Lead the execution of the abovementioned plan, including meeting deadlines and getting cross functional buy-in.
- Contribute to the campaign content calendar for paid ad and blog content, including promotions, product launches and brand messaging.
- Partner with our Creative team by writing clear creative briefs for digital ad and email campaigns. Help write copy that aligns with our Brand.
- Collaborate with cross-functional teams to plan and build new personalized experiences onsite, including the development of new landing pages. Use data and analysis to identify new opportunities to personalize the customer journey – considering both new and returning customers.
- Work with Brand team to build out monthly performance media content plans, balancing performance (acquiring new customers) with our brand message and voice.
- Report on core growth and retention KPIs and collaborate with vendors to troubleshoot and enhance performance.
What you bring to the table: - Positive attitude, high level of passion and curiosity, and willing to roll up your sleeves and learn.
- Excellent verbal/written communication and project management skills and an ability to work with cross functional partners/agencies.
- Nice to Have: experience with Facebook Ads Manager, TikTok, Google Ads, Shopify, Google Analytics, Klaviyo, Attentive SMS or North beam.
You Are: - Excited by the idea of working in a high-growth start-up environment.
- Curious and constantly learning about best practices pertaining to digital and email marketing, e-commerce analytics and brand building.
- Bring an analytical mindset and strong attention to detail.
- Enrollment in a Marketing degree program is preferred.
What We Offer: - An opportunity to intern with a dynamic company.
- HQ’ed in Central Toronto, a hybrid work environment (minimum 2 days in office per week)
- Great office and team culture (with lots of adorable pooches!)
- Casual dress code.
- Mentorship and growth opportunities, with potential for full-time role post-graduation.
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Applicants must be part of a registered co-op program, starting May through August.
Interested candidates please apply by visiting the following link: https://jobs.lever.co/OpenFarmInc/50e24809-885a-4c29-a717-e73bc9dcb01f/apply
Our Values
We Raise the Bar | We Keep the Barn Doors Open | We Graze Lightly | We Lead the Pack | We are Inspired by Our Customers | We Have Fun Doing It
Open Farm values diversity in its workforce and encourages applications from all qualified individuals. Applicants requiring a disability-related accommodation at any stage of Open Farm's recruitment process should contact karen@openfarmpet.com. As required by legislation, Open Farm will consult with applications requesting such an accommodation to ensure that Open Farm's recruitment process takes into account their accessibility needs.
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