What are the responsibilities and job description for the Digital Partnership Specialist position at Cariloha?
About Cariloha:
Cariloha is an omni-channel brand focused on soft and sustainable bedding, bath, and apparel made from better-for-the-planet bamboo viscose. Driven by a comfort and eco-conscious lifestyle, Cariloha joins the style of the Caribbean with the spirit of Aloha to provide the best in sustainable luxury. By turning self-replenishing bamboo fields into ultra-soft fabrics, Cariloha offers an exclusive collection of bedding, apparel, and bath goods, made from this soft, cool, clean and green resource. Inspired by the essence and energy of the islands, Cariloha blends style and self-expression into every piece of clothing and bedding it makes. Special care is taken to drape customers in soft, comfortable, naturally breathable fabrics that let them sleep, live and feel every day like they do on vacation. Thanks to an ever-growing, rich supply of bamboo, Cariloha has a growing fleet of 70 stores in 16 countries offering its proprietary bamboo apparel, bedding and bath goods and enjoying the quality, soft touch, and green ‘footprint’ of this renewable resource.
Cariloha is proud to be a Certified B Corporation, which is a third-party verification showing our commitment to the highest standards of verified performance, accountability, and transparency on factors from sustainable impact on the planet to employee benefits and charitable giving. We are looking for team members who espouse these same values.
Responsibilities:
- Support the Director in identifying, engaging, signing, and maintaining relationships with influencers, ambassadors and affiliate partners
- Manage day-to-day communications, asset management, reporting, and tracking for both influencers and affiliate partnerships in collaboration with the Director.
- Track posts, content, seeding/influencer/affiliate commitments, and report on the progress and KPIs.
- Handle product seeding orders, affiliate account setups, code/link distribution, and tracking.
- Maintain ambassador and affiliate-facing platforms (e.g., Instagram pages, newsletters) to keep stakeholders informed of promotions, sales, commission updates, and incentives.
- Review and approve affiliate applications while prospecting for new affiliate partners.
- Assist the Director in developing and executing influencer and affiliate promotional strategies, including campaign ideas, newsletter creation, and content distribution.
- Monitor day-to-day affiliate activities, respond to publisher inquiries, and help maximize program effectiveness.
- Ensure that influencer and affiliate content is fully utilized across marketing channels when possible, working closely with various teams
- Provide the Director and teams with necessary content and reports, and assist with content production when needed.
Requirements:
- BA/BS Degree in Marketing, Communications, or a related field.
- Minimum 3 years of experience in Influencer and Affiliate Marketing
- Experience working with Roster, Impact Radius, LTK, and AvantLink platforms.
- General understanding of online marketing channels, such as Affiliate, PR, Social Media, Referral, Blogger, and Content Marketing.
- Proficiency with analytics software such as Google Analytics is a plus.
- Highly organized and detail-oriented, with the ability to multi-task and meet deadlines in a fast-paced environment.
- Proven ability to prioritize tasks, handle multiple projects, and deliver frequent reports.
- Strong interpersonal, verbal, and written communication skills.
- Quick learner, creative thinker, with a positive attitude and a collaborative spirit.
- Proficiency with Excel and Microsoft Word for report generation and customization.
Compensation:
- $55,000- $65,000/year, depending on experience
- Medical
- Dental
- Vision
- Life
- 401(k) match
- PTO
- Gym Membership Options
- Rewarding Recognition Programs - includes weekly and monthly monetary rewards, and five annual $2,500 “Live Your Dream” rewards for outstanding employees
- Generous Product Discounts for Employees
- Annual Product Giveaways
- Frequent Company Parties
- Fully Stocked Kitchen and Frequent Catered Meals
- Annual Free, One-on-One, Private Financial Consulting
Salary : $55,000 - $65,000