What are the responsibilities and job description for the Web Content Specialist position at Elemental LED, INC.?
The Opportunity:
Elemental LED is a technology company that engineers, manufactures, and sells lighting solutions. Based in Reno, Nevada, the company supports global lighting innovation. U.S.-based operations include product engineering, manufacturing, sales, and customer service and support.
The company develops and holds patents in diverse fields, including optics, LED light engines, electrical circuitry, power, and related components.
We sell through multiple sales channels in North America, Europe, the Middle East, and elsewhere via a comprehensive network of salespeople and independent Sales Rep Agencies.
The Economic Development Authority of Western Nevada (EDAWN) has awarded Elemental LED as the "Company of the Year-Large" at the 7th Annual EDAWN Existing Awards event and "Employees First - Large" at the 10th Annual EDAWN Existing Industry Awards event.
Take a moment and explore our culture at Elemental LED, Inc. with these great employee-driven videos:
- Culture at Elemental LED
- Elemental LED's DIY Contest
The Perks and Benefits:
- Medical, Dental, Vision, Life/AD&D, Short Term and Long-Term Disability Insurance (100% PAID by employer), available first of the month, following the date of hire
- Company-matched 401(k) Plan, at 5%, no vesting schedule
- Paid Time Off (PTO)
- Parental Leave (PL)
- Seven Paid Holidays
- Pre-Tax Flexible Spending Accounts (FSA)
- Discounted Corporate Gym Membership at South Reno Athletic Club
- Tuition Assistance
- Monthly Birthday Lunch Celebrations
- Employee Discount
- On-site Snacks and Beverages
- Employee Referral Bonus Program
What You Get To Do:
We are seeking a detail-oriented and skilled Web Content Specialist to join our Marketing team. This role will support a digital transformation across multiple departments, inclusive of supporting an ERP implementation. This position will support the design, development, and daily maintenance of the new and existing website domains. This strategic opportunity includes the migration of data from current outdated platforms to create a new experience for our customers.
This position involves ensuring the smooth operation, functionality, and performance of the company's multiple domains. The ideal candidate will have strong technical skills, a passion for web development, experience maintaining websites across multiple platforms, and the curiosity to learn our full line of products intimately.
Challenge Yourself – The Specifics:
- Website Updates and Improvements
- Regularly update website content, including text, images, videos, and other media, ensuring best customer experience
- Coordinate with stakeholders to implement updates to the website's design and layout as necessary
- Represent the company’s best interests toward functionality in regard toward customer experience
- Improving website features and security standards
- Technical Support & Troubleshooting
- Diagnose and resolve website technical issues, such as broken links, missing images, and functionality errors
- Monitor website performance, including page load times and responsiveness
- Perform routine tests to identify and fix bugs or compatibility issues across different browsers and devices
- SEO & Performance Monitoring
- Implement SEO best practices to improve the website’s search engine ranking
- Monitor and optimize website performance (loading speed, uptime) using relevant tools
- Track and analyze website traffic and other key performance indicators (KPIs) to ensure optimal user experience
- Prepare monthly or as needed report on website performance analytics and offer recommendations based on data
- Collaboration with Design/Development Teams
- Work closely with both in-house and outside designers and developers to implement new features or enhancements to the website
- Participate in website redesigns, layout changes, or platform migrations when needed
- Collaborate with Product and Training teams to intimately learn our product line
- Work with internal teams to organize and maintain product information to ensure accurate data is available for websites and other marketing media
- Compliance and Accessibility
- Ensure the website is compliant with all relevant laws and regulations (GDPR, ADA, etc.)
- Implement and maintain accessibility features to ensure the website is usable by people with disabilities
- User Experience & Functionality
- Continuously assess and enhance the user experience by conducting testing and gathering feedback
- Ensure that navigation, forms, and interactive elements function smoothly
- Strategize with customers alongside Marketing Team to drive activity to the portal
You Have a Unique Combination of Skills, Talents and Mindset, Including Many of the Following:
- Bachelor’s degree in Computer Science, Information Technology, Web Development, or related field
- A minimum of two (2) years experience with website design tools like Adobe XD, Figma, or Sketch, or full-time equivalent experience and training is required
- A minimum of two (2) years experience with website hosting platforms (e.g., AWS, GoDaddy, Bluehost)
- Knowledge of database management and languages like MySQL or PHP
- Experience with e-commerce platforms (e.g., Magento, Shopify, WooCommerce)
- Proficiency in HTML, CSS, JavaScript, and other web technologies
- Familiarity with content management systems (CMS) such as WordPress, Magento, Craft CMS, Squarespace, or similar platforms
- Experience with website hosting, DNS settings, and domain management
- Knowledge of website optimization tools, including Google Analytics, Google Tag Manager, GTmetrix, and Google Search Console
- Strong problem-solving abilities to diagnose and resolve issues quickly and accurately
- Expertise in troubleshooting and addressing both frontend and backend challenges
- A meticulous approach to ensure all aspects of the website are functional, accurate, and consistently updated
- A strong understanding of website security protocols and best practices, including SSL, regular updates, malware scanning, and file permissions
- Excellent written and verbal communication skills
- Ability to collaborate effectively with cross-functional teams and explain technical issues to non-technical stakeholders
About Us:
Visit us at www.elementalled.com or call 877-564-5051.
Elemental LED, Inc. is an at-will and drug-free workplace, as well as an Equal Opportunity Employer.
Salary : $60,000 - $75,000