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Associate Manager, Brand Sponsorships
Do you want to be a part of a global consumer brand’s growth into sports and entertainment? Come and join us! This is an exciting opportunity to be involved in managing key sponsorships & partnerships for some of the world’s most recognized travel brands.
In this role you’ll join a passionate team to deliver a series of brand-focused campaigns and consumer activations across Expedia Group’s global portfolio of sponsorships in College Football, NBA, and Soccer.
The ideal candidate will partner with the Sr. Manager, Brand Sponsorships to manage assigned projects and maximize value for Expedia Group brands. We’re looking for someone who knows how to drive impact results, delivering high quality work that positions our brands as distinct and meaningful to travellers and sports fans. We’re seeking to hire a motivated self-starter, someone who believes in the value and impact of brand marketing.
What you'll do:
Oversee the relationship with our key sponsorship partners and be the key day-to-day point of contact on behalf of Expedia Group
Manage our sports marketing agency (Octagon) and external measurement partners (i.e. Nielsen Sports) on the day-to-day and ensure their effective deployment across the sponsorship portfolio
Lead delivery and management and development of core sponsorship branding assets and of physical and digital branding rights that are exclusive to sponsors
Define, develop and manage the integrated sponsorship activation plan and calendar, in coordination with the Brand and Marketing teams and respective agencies
Support and oversee the development of sponsorship-related Brand and Advertising campaigns, PR and Social activations, branded content and Retail promotions - liaising with Brand and Retail Marketing teams and collaborating with their respective agency partners - to ensure consistency in tone and messaging, compliance with strategic sponsorship platform and objectives and effective and timely approval of all activity from sponsorship partners
Coordinate with Loyalty team on management and execution of member-focused campaigns and promotions leveraging sponsorship assets and access
Drive partnership with Below-The-Line channels (CRM, App, Product, SEO, SEM) to ensure appropriate usage of sponsorships rights and opportunities
Manage tickets & hospitality rights and fulfil consumer & commercial partners experiences
Who you are:
5-7 years working on consumer brand(s), either client side or in an advertising agency environment. Experience in sports marketing and sponsorships is a big plus
Bachelor’s in Marketing, Communications or Business or related field; or equivalent related professional experience
You have experience in project and campaign management
You thrive working in a fast paced, highly competitive, and constantly changing category
You’re comfortable collaborating cross-functionally to influence and achieve consensus on goals and objectives
You have excellent communication skills; you’re able to distil and present complex issues clearly across all levels of an organization. You know how to track results and apply learnings for the future
You’re detail oriented with strong organization skills
You’re a motivated self-starter with a bias for action – you know how to get stuff done
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At Expedia Group, we believe in bringing people together and creating an inclusive workplace where everyone belongs and can do their best work. We care about our employees’ safety and wellbeing, so we’re requiring new hires in the U.S. to be fully vaccinated against COVID-19 and present acceptable proof of vaccination before their start date as a condition of employment. Expedia Group will consider requests for a reasonable accommodation as required under applicable law.
About Expedia Group
Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.
© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.Full Time
$86k-110k (estimate)
03/28/2023
09/19/2023
WASHINGTON, DC
50 - 100
2011
<$5M