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Marketing Manager (Bridge) US, Remote
LTG Salt Lake City, UT
$83k-106k (estimate)
Full Time 7 Months Ago
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LTG is Hiring a Remote Marketing Manager (Bridge) US, Remote

Bridge (getbridge.com) is a B2B SaaS employee development platform that helps people find their place at work, form meaningful relationships with peers and managers, and forge a path towards growth. We’re helping our customers create work cultures people love. By focusing on our values — ownership, collaboration, empathy, pragmatism, and learning — we are changing the way that employees grow and organisations transform culture.

Who We Are Looking For

  • A B2B Marketing Manager who has a thorough understanding of various stages of the demand generation funnel
  • Experience planning and executing campaigns, webinars and events
  • Understanding of account-based marketing and developing ABM strategies
  • Equal parts strategist and doer; naturally curious with the ability to think strategically, and the know-how to turn plans into action
  • Experience with central marketing teams and/or agencies – a team player who loves working with fellow marketers, sales, product managers, and customer experience teams.
  • Curious about the competition, our customers and prospects; always innovating and testing new ideas.
  • A seasoned pro who’s been working in digital marketing for at least 5 years
  • A proactive team player who believes in our company motto: People Matter Most

What You’ll Be Doing

  • Drive lead generation and brand awareness to position Bridge (getbridge.com) and Gomo (gomolearning.com) as market leaders
  • Own and deliver marketing goals: leads, opportunities, pipeline
  • Produce webinars, events and campaigns that align with Bridge and Gomo goals. Drive the quarterly campaign planning and execution
  • Build social media calendar and overall content strategy; identify content opportunities that can establish our brands and leadership team as thought leaders – video, ebooks, white papers, blogs and more.
  • Create a feedback loop with sales, product and customer experience to understand market and customer dynamics to inform our marketing strategies
  • Support outbound pipeline creation through ABM strategies in close alignment with sales.
  • Consistently keep your pulse on the competitive landscape and factor in customer, product and market trends/feedback to grow our brands.
  • Report on the effectiveness of campaigns through Salesforce and Google Analytics

What You Need to Know:

  • At least five years of experience in digital marketing, 3 years in B2B SaaS
  • Content Marketing, including SEO basics and content planning
  • Email Marketing and working knowledge of an ESP like Pardot or Mailchimp
  • Proven experience with digital channels (email, paid advertising, content, social, etc.)
  • CRM: Salesforce experience is required
  • Experience working with Wordpress, PM Systems (e.g. Jira) and Google Analytics strongly preferred.

What We Offer

  • Competitive compensation package
  • Work from anywhere – a flexible and supportive environment
  • Comprehensive healthcare
  • We believe in hiring awesome people and encouraging them to be themselves. We know that the more diverse we are, the more diverse our ideas will be -- and when we openly welcome those ideas, our environment is better and our business is stronger.
  • At Bridge we participate in E-Verify and we are an Equal Opportunity Employer.

Job Summary

JOB TYPE

Full Time

SALARY

$83k-106k (estimate)

POST DATE

08/19/2022

EXPIRATION DATE

01/06/2023

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The following is the career advancement route for Marketing Manager (Bridge) US, Remote positions, which can be used as a reference in future career path planning. As a Marketing Manager (Bridge) US, Remote, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager (Bridge) US, Remote. You can explore the career advancement for a Marketing Manager (Bridge) US, Remote below and select your interested title to get hiring information.

If you are interested in becoming a Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Manager job description and responsibilities

Provide reports and analysis of marketing activities to senior managers and board of directors.

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Develop and activate marketing campaigns dedicated to driving brand awareness and consideration with new customer audiences.

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Direct the hiring, training, and performance evaluations of marketing staff and oversee their daily activities.

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Drive the utilisation of Marketing Development Fund and work on constant program optimisation (like budget, performance metrics, program elements etc.).

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The outdoor marketing manager will ensure toolkit sufficiency for all relevant campaigns and make sure these tools are efficiently distributed.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Manager jobs

Extensive experience with practices and techniques related to traditional and digital marketing within the retail landscape.

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Work with creative teams on developing compelling and engaging content across all marketing channels for a cohesive look and feel.

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Successful candidates will have a deep knowledge of experiential marketing and project management experience.

12/27/2021: Huntington, WV

A marketing manager needs leadership abilities and excellent project management skills to lead their team.

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Along with being able to provide feedback, marketing managers need to be able to accept feedback calmly and without getting angry.

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Step 3: View the best colleges and universities for Marketing Manager.

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