Product Manager

Job Responsibilities:

· Leads product development, strategy, and redesign from concept through development and manufacturing to market launch.

· Develops products by identifying potential products, conducting market research, generating product requirements, developing marketing strategies, and determining specifications, production timetables, pricing, and time-integrated plans for product introduction.

· Determines customers’ needs and desires by specifying the research needed to obtain market information.

· Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements, appraising new product ideas and/or product or packaging changes.

· Assesses market competition by comparing the company’s product to competitors’ products.

· Provides source data for product line communications by defining product marketing communication objectives.

· Obtains product market share by working with sales director to develop product sales strategies.

· Assesses product market data by calling on customers with field salespeople and evaluating sales call results.

· Provides information for management by preparing short-term and long-term product sales forecasts and special reports and analyses and answering questions and requests.

· Brings new products to market by analyzing proposed product requirements and product development programs, preparing return-on-investment analyses, and establishing time schedules with engineering and manufacturing.

· Introduces and markets new products by developing time-integrated plans with sales, advertising, and production.

· Determines product pricing by utilizing market research data, reviewing production and sales costs, anticipating volume, and costing special and customized orders.

· Works with marketing and sales departments to ensure product success and market growth.

· Completes operational requirements and meets product development deadlines by scheduling and assigning employees, and following up on work results, including quality control and testing.

· Identifies and manages new and existing product partnerships.

· Maintains professional and technical knowledge by attending educational workshops, reviewing professional publications and content, and participating in professional societies.

Product Manager Skills and Qualifications:

· Product innovation and development history

· Project management skills

· Customer focus

· Budgeting and purchasing

· Understanding of the marketplace

· Technical and manufacturing knowledge

· Leadership and team management

· Data analytics and metrics management skills

· Critical thinking and critical thinking skills

· Attention to detail.

· Effective communication, presentation, and public speaking skills

· Organizational, planning, and documentation skills

· Ability to work on multiple projects in various stages simultaneously.

· Experience drafting Product and Market Requirements Documents

· Experience using System Applications and Products software.

Product Manager Education and Experience Requirements:

· Bachelor’s degree in business, industrial engineering, or a field tied to the product’s sector, master’s in engineering or MBA a plus.

• · 2-3 years relevant work experience, including project management experience.