What are the responsibilities and job description for the Director - Loyalty Programs position at P97 Networks, LLC?
Description
P97 Networks is the leading provider of mobile commerce and digital marketing solutions which power new and emerging daily journeys. When you’re looking for fuel, food, parking, charging, or convenience retail—our innovative cloud-based mobile commerce platform, enables mobile payments, customer loyalty programs, and connectivity with the largest universe of gas stations and convenience stores in the US. We focus on creating connected commerce experiences, whether through your connected car, smartphone, or voice-enabled devices. We are experts at cloud-based payment and loyalty aggregation, identity and security, digital offers and settlement, omnichannel marketing, and data insights.
Every day, we are re-imagining connected consumer experiences and trying to make life’s daily journeys a little bit better for everyone. Convenience, speed, and safety is our mission—and these are the expectations for the new generation of buyers, sellers and anyone looking to conduct commerce during their daily drive. P97 is recognized as a thought leader for enabling digital transformation in the convenience retail and fuels marketing industry, and we take hiring very seriously. We further believe the combination of an experienced team, our passion for technology, and our mutual desire to win—will make us successful together. We trust you will find our company and this opportunity equally compelling.
Key Responsibilities:
- Own the business requirements for product roadmaps that align business objectives, market demands, and client needs.
- Define methodology and manage execution and enhancement of customer loyalty programs, supporting millions of users and delivering personalized engagement.
- Manage product life cycles, including the design and implementation of loyalty apps, websites, and SMS programs.
- Conduct market analysis, monitor competitive trends, and analyze user feedback to inform product development and program improvements.
- Educate clients and internal stakeholders on loyalty programs through creation of technical articles, case studies, Lunch and Learns, and trade show presentations.
- Provide updates and insights to leadership, including financial forecasting and reporting on key metrics.
- Identify and manage third-party vendor relationships, assist with negotiating contracts, and ensure seamless integration of external services into loyalty programs.
- Ensure compliance with industry regulations and oversee initiatives like retail media networks and alcohol and tobacco promotions within loyalty and mobile platforms.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field (MBA preferred) or equivalent work experience.
- 5 years of experience in loyalty program management, omni-channel marketing, retail media networks, CPG partnerships and tobacco programs in the convenience store sector.
- Strong analytical skills with the ability to derive insights from data and use them to inform program direction and decisions.
- Proficiency in project management methodologies, resource management, and customer service delivery.
- Experience with Agile-based product lifecycle processes and aligning product development with business objectives.
- Excellent communication and interpersonal skills to effectively engage with clients, stakeholders, and internal teams.
- Strong understanding of data analytics, loyalty metrics, and the ability to make data-driven recommendations.
- Demonstrated success in developing cross-functional collaboration with teams.
- Excellent communication and presentation skills with experience engaging senior leadership and external stakeholders.
Preferred Skills:
- Experience with CRM and loyalty platforms, data analytics tools, and project management software.
- Knowledge of loyalty and marketing best practices, including customer segmentation and personalization.
- Certified Loyalty Marketing Professional (CLMP)
- Familiarity with compliance requirements in loyalty programs, such as data privacy laws and age restrictions.
- Behavioral competencies, including strong planning and alignment skills, accountability, customer focus, and decision quality.
P97’s employees are recognized as a thought leader by peers, customers, and others in the industry with a respected reputation both internally and externally. If you want to be the newest member of a vibrant group of technology leaders in an innovative and entrepreneurial environment, then apply online today to start building solutions that customers will love to use and join a company that truly rewards your hard work and values your talented contributions. For a complete list of our open positions, please visit our website at www.P97.com and career center at http://p97.com/careers/.
P97 rewards your hard work with a competitive compensation plan, comprehensive benefits plan, stock options, 401k with a match, PTO package, and amazing opportunities for career growth and personal development.
P97 is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability, or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
This job description provides many examples of the types of responsibilities required but is in not intended to be a comprehensive list. The incumbent will complete other job responsibilities as needed which are not specifically described in this document.