What are the responsibilities and job description for the Business Development Representative position at Salt?
To support our client's growth in the US, we seek an experienced Business Development Representative passionate about solving complex challenges and driving meaningful sales engagements. This is your chance to join a forward-thinking, dynamic team that values collaboration, expertise, and measurable success.
Key Responsibilities:
Strategic Prospecting and Engagement:
- Identify and engage high-value accounts that align with our Ideal Customer Profile (ICP), focusing on Cloud Distributors and large Managed Service Providers.
- Conduct in-depth research to uncover business challenges and craft tailored outreach that resonates with decision-makers.
- Initiate meaningful conversations with prospects and use a structured, multi-channel approach that includes email, LinkedIn, and phone outreach.
Problem-Centric Selling:
- Actively listen to prospects to identify gaps between their current state and desired outcomes.
- Position our solutions as the bridge to solve specific business problems, creating alignment with their strategic goals.
Planning & Execution:
- Break down objectives into actionable plans, ensuring priorities are managed and deadlines are met.
- Allocate resources effectively and foster accountability by setting clear objectives and monitoring progress.
- Proactively adjust strategies to maintain alignment with goals and ensure tasks are completed on time.
Inbound and Outbound Lead Development:
- Qualify inbound leads generated through marketing efforts and quickly identify their fit within our ICP.
- Build and maintain a consistent outbound pipeline by executing account-based campaigns and follow-up cadences to nurture engagement over time.
- Pitch company and value proposition via online and physical presentations to prospects.
- Ability to travel, attend physical events, book meetings in advance with prospect accounts, and evangelize our value proposition.
Sales Enablement and Handoff:
- Transition qualified leads to Account Executives with detailed insights into the prospect’s challenges, priorities, and objectives.
- Collaborate closely with the sales team to refine account strategies and improve the lead-to-opportunity conversion process.
Metrics-Driven Optimization:
- Track outreach effectiveness and report on key performance indicators such as response, conversion, and sales-qualified leads (SQLs).
- Use data insights to improve prospecting tactics and pipeline performance continuously.
CRM and Data Management Excellence:
- Maintain meticulous records of prospect interactions in the CRM, ensuring continuity and seamless handoffs throughout the sales process.
- Leverage CRM data to uncover trends and inform future outreach strategies.
Qualifications:
- 2 years of experience in B2B sales, outbound lead generation, or business development, preferably within the cloud services or SaaS industry.
- Proven track record of engaging C-level and senior decision-makers in complex sales environments.
- Deep understanding of the EMEA market, including regional nuances and buying behaviors.
- Expertise with CRM tools like Hubspot, LinkedIn Sales Navigator, and email automation platforms.
- Exceptional interpersonal and communication skills, with the ability to build trust and credibility through consultative engagement.
- Analytical mindset with a knack for uncovering insights and adapting strategies to achieve measurable results.
- A proactive, self-starter attitude with a strong drive to achieve and exceed targets.
Benefits
- A tech-passionate team with a friendly culture and international breed.
- A high-end technology cloud product
- Competitive compensation package with benefits.
- Private insurance program & Annual Basic Health Care.
- Opportunities for knowledge growth through continuous training
- Modern, friendly & fully equipped workplace.
