What are the responsibilities and job description for the Live Streaming Sales Manager position at Shop LC?
Job Overview:
We are seeking an enthusiastic and results-driven Live Streaming Sales Manager to join our dynamic team.
The ideal candidate will be responsible for managing live streaming sales activities on platforms such as Instagram, TikTok, Facebook, and X (specify any additional platforms relevant to your business).
This role involves creating and implementing effective strategies to maximize sales opportunities, engage with the audience, and drive revenue through live streaming channels. Stay informed about the latest product features, updates, and promotions to effectively showcase and sell products during live streams through influencers and our internal TV celebrity team.
Responsibilities:
Platform Management:
- Oversee live streaming activities on Instagram, TikTok, Facebook, and X.
- Stay updated on platform trends, algorithms, and features to optimize sales strategies.
Audience Engagement:
- Develop and execute engaging live streaming content to build and retain a loyal audience.
- Foster interactions, answer questions, and create a positive and interactive viewer experience.
Sales Strategy:
- Create and implement effective sales strategies for live streaming platforms.
- Collaborate with marketing and product teams to align live streaming content with promotional activities.
Performance Analysis:
- Monitor and analyze key performance indicators (KPIs) to assess the success of live streaming sales initiatives.
- Provide regular reports and insights to the management team.
Collaboration:
- Work closely with influencers, partners, and brand ambassadors to enhance live streaming collaborations.
- Foster relationships with external stakeholders to expand the brand's live streaming reach.
Product Knowledge:
- Stay informed about the latest product features, updates, and promotions to effectively showcase and sell products during live streams through influencers and our internal TV celebrity team .
Qualifications:
- Proven experience in live streaming sales or a related field.
- Familiarity with Instagram, TikTok, Facebook, and X platforms.
- Strong understanding of e-commerce and digital marketing.
- Excellent communication and presentation skills.
- Ability to analyze data and derive actionable insights.
- Creative mindset with a passion for live streaming and social media trends.
- Self-motivated and able to work independently as well as in a team.
Education and Experience:
- Bachelor’s degree in marketing, Business, or a related field.
- Previous experience in live streaming sales or a similar role is preferred.
If you are a dynamic individual with a passion for driving sales through live streaming channels and have a keen understanding of popular social media platforms, we invite you to apply for this exciting opportunity. Join us in creating engaging and impactful live streaming experiences for our audience.
ABOUT SHOP LC
We are an electronic retailer of jewelry and lifestyle products headquartered in Austin, Texas with a passionate team of approximately 550 people. Our products are sold through TV on 80m homes through our live 24*7 broadcasts, our website, OTT, marketplaces, and social media.
We are the US retailing unit and subsidiary of Vaibhav Global Limited (VGL) which is a well-established vertically integrated company, founded in India about 35 years ago and listed on the Indian stock exchanges. The company has had a turnover of $246 million (in the financial year 2022).
The other retailing units of VGL Group are in the UK (Shop TJC) and Germany (Shop LC, Germany). Together, all the units ship out approximately 50,000 pieces of products to their customers in the US, UK, and Germany every day. In addition to the companies in the US, UK, and Germany, VGL Group operates offices globally in India, China, Indonesia, and Thailand.
We believe in supporting our community and protecting the environment with the purpose of Delivering Joy.
Our service to the community is run through our Your Purchase Feeds… program under which each retailing unit donates one nutritious meal to a school-going child in India, the US, and the UK for each item sold through all its platforms. Your Purchase Feeds… has provided over 40 million meals to kids until now in the US. Our mission statement embraces the ambitious goal of distributing one million meals each day to children in need by 2031. We believe that Your Purchase Feeds… provides more than just a meal: it feeds the hearts, minds, and futures of children.
We are committed to protecting the environment by constantly working on reducing our carbon footprint and becoming net zero by 2032. Our offices in India function on solar power, and each business unit is working towards getting a LEEDS certification.
We live by and are inspired by our core values of Teamwork, honesty, commitment, passion, and a positive attitude, which form the basis of every decision we make.