Digital Paid Media Manager

Our client, a media agency with a track record of 40 years of success, has established themselves as trusted partners to clients in a variety of industries helping them to reach the greatest number of target consumers at the lowest possible cost.

Job Description

We are seeking a motivated and detail-oriented Digital Media Manager to join our team. The ideal candidate will have a strong understanding of various online marketing channels, digital advertising platforms, such as Meta- Ads Manager and Google Ads Manager. As a Digital Media Manager, you will assist in the planning, execution, and optimization of our digital marketing campaigns: including social media, search engines, programmatic, CTV and more, and be a key contributor to the overall team.

Key Responsibilities

• Assist in the development and implementation of digital advertising strategies across various channels, including social media, search engines, programmatic, CTV and more.
• Monitor and analyze campaign performance, providing insights and recommendations for improvement.
• Coordinate with internal teams and external partners to ensure the timely execution of marketing initiatives.
• Conduct market research and stay up-to-date with the latest digital marketing/advertising trends and best practices.
• Create and maintain reports on campaign performance and key metrics.
• Assist in the management of paid advertising campaigns, including keyword research, ad copywriting, and budget tracking.
• Maintain regular communication with clients.
  
  

Qualifications

• Strong understanding of digital marketing concepts and best practices.
• Proficiency in using digital advertising platforms, such as Meta- Ads Manager and Google Ads Manager.
• Experience with Google Analytics, ability to identify key points and analyze data for client recommendations
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Ability to work independently and as part of a team in a fast-paced environment.
• Creative thinker with the ability to generate innovative marketing ideas.
• Associate's or Bachelor's degree in Marketing, Communications, or a related field preferred.
  
  

This is a hybrid position in Miami, Florida with 3 days a week in office. Only local candidates will be considered at this time.