What are the responsibilities and job description for the Marketing & Communications Manager position at The Frick Museums and Art of Pittsburgh?
Marketing & Communications Manager
The Marketing & Communications Manager advances the Frick's mission and values by working closely with the Director of Marketing & Communications, other members of the Marketing & Communications Department, and colleagues across the Frick to plan and implement marketing, communications, and public relations activities. They implement marketing and communications campaigns that may include paid and earned media, social media, and institutional communications and marketing activities.
- Must have a commitment to fostering a workplace culture of Equity and Inclusion.
Hours: Primarily Monday – Friday, 9:00-5:00, some evening and weekend work required
Reports to: Director of Marketing & Communications
Status: Full-time, exempt with benefits
Salary: $44,000 - $55,500
Responsibilities:
New and Traditional Media (60%)
- Effectively manages media relationships and vendors in support of collaboratively developed marketing and communications strategy.
- Develops and distributes all institutional, exhibition, and program-related press releases.
- Fulfills media-related inquiries including facilitating exhibition tours, scheduling interviews, and acting as a brand representative.
- Supervises on-site media visits and filming.
- Plans, manages, and executes Media and Ambassador Preview events coinciding with exhibition openings.
- Drives social media and online engagement through strategy development and content creation.
- Writes engaging messages, storylines, and content for a variety of communications, media and channels, including online content, email, social media, web, and collateral to grow awareness of and drive visitation to the Frick.
- Assists in the development and management of video and image content
- Curates content for, creates, and manages weekly institutional e-newsletter, as well as emails to targeted audience subgroups.
Admin (30%)
- Works with the Director of Marketing & Communications to plan and execute marketing and communications efforts to create awareness and achieve annual attendance goals.
- Uses analytics, including the creation and interpretation of visitor surveys, to evaluate campaign effectiveness and enhance future programs.
- Builds and maintains a working knowledge of all departments and program areas. Serves as a highly effective link between program teams and marcomm for strategy, ideation, and execution.
- Collaborates across the organization to ensure communications are cohesive, meet brand standards and convey a consistent story to both internal and external stakeholders.
- Develops high-level project plans and timelines. Cultivates a positive and productive workplace through communication, vision, teamwork, and commitment.
- With the Director, develops and implements the annual marketing and communication budgets; manages expenses to budget.
Other (10%)
- Attends quarterly Marketing & Communications committee meetings as recorder.
- Fulfill staff committee duties.
- Support other efforts and complete other duties as assigned.
Qualifications:
- Committed to fostering a workplace culture of inclusion and belonging.
- Two or more years working experience in a communications-related field, knowledge of WordPress, Facebook, Twitter, Instagram, Hootsuite, Mail Chimp and Adobe Creative Suite and related applications required.
- Demonstrated brand management, campaign marketing, and content creation experience.
- Demonstrated strong writing and editing skills with ability to develop social media content, press releases, emails, and other written collateral.
- Knowledge of museum operations, the arts industry, arts marketing a plus.
- Proficiency with Windows Office suite required.
- Excellent organizational and planning skills with attention
- Curious, empathetic, and collaborative with ability to work independently or as part of a team.
- Excellent interpersonal and customer service skills; pleasant phone manner a must.
- Bachelor’s degree in related field OR comparable work experience.
- Clearance of a background check.
The Frick Pittsburgh is an Equal Opportunity Employer committed to fostering a workplace culture of accessibility, inclusion, diversity, and racial equity and urges qualified diverse applicants to apply.
Salary : $44,000 - $55,500
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