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Collaborative Robot (Cobot) Sales Specialist

POSTED ON 4/22/2025 AVAILABLE BEFORE 5/6/2025
ABB 5500 Middelfart, Full Time

Collaborative Robot (Cobot) Sales Specialist

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story.


This position reports to

Cluster Nordics Manager

Your role and responsibilities

You will be part of ABB Robotics. We develop, manufacture, and market robots with associated control systems, software, arc welding products, track motions, and motor packages. In Denmark, ABB Robotics works closely with the manufacturing, food & beverage and general industries to support automation solutions that improve efficiency, sustainability, and profitability. We work in the areas of welding, machine service, material handling, grinding, packaging, and assembly. Your role: In the role of Cobot Sales Specialist at ABB Robotics in Denmark, you will take charge of enhancing ABB’s collaborative robot (cobot) market by building a solid distributor network, integrating cobot specialists, and developing an extensive partner network. You will be instrumental in increasing ABB’s market share in the Danish cobot sector, working closely with distributors, system integrators, small machine builders, and direct end customers to promote and sell ABB’s GoFa™ and SWIFTI™ cobots. Key responsibilities include: • Increase total cobot sales with a focus on the Danish market. • Identify, onboard, and develop new distributors, cobot experts, and small machine builders. • Support and train partners to sell and integrate ABB cobots. • Implement a strategic growth plan, set targets for distributors, and evaluate their performance. • Manage and conduct cobot demonstrations, providing technical and application coaching. • Collaborate with ABB’s broader sales teams to introduce cobots into existing accounts and new industries. • Work with local ecosystem partners to promote partnerships and expand distribution channels. • Develop and implement marketing campaigns in collaboration with ABB’s global and local marketing teams.

Qualifications for the role

  • Bachelor's degree in engineering, automation, robotics, or a related field.
  • Experience in robotics, automation, or industrial sales.
  • Ability to develop and manage distributor networks and strategic partnerships.
  • Technical and application knowledge of robotics and automation.
  • A goal-oriented mindset with the ability to identify and acquire new customers.
  • Well-developed analytical skills to assess market opportunities and develop sales strategies.
  • Effective verbal communication and presentation skills, from shop floor to C-level discussions.
  • Organizational skills with the ability to manage multiple sales channels.

More about us

At ABB, we have a clear goal of promoting diversity and inclusion in terms of gender, LGBTQ , disability, ethnicity, and age. Together, we have embarked on a journey where we all individually and collectively celebrate and welcome individual differences. You can look forward to joining an organization with very good well-being. Collaboration and team spirit are key words for us and a crucial foundation for your and our shared progress. We prioritize a good working environment highly and continuously invest in the education and development of you and your colleagues. If you want to read more about our continuous work with the working environment and sustainability, you can find more information at: https://global.abb/group/en/sustainability. You will be based in our office in Middelfart, where your close colleagues are also based. The position reports to Susanne Timsjo, BL Industry Manager Nordics. Apply for the job online via our simple and easily accessible system, where you can also save selected jobs. If you have questions about the position before then, you are welcome to contact Susanne Timsjo at 46 7307 23960 You can also find more information about us on our website www.abb.com. The application deadline is 01.04.2025. We look forward to receiving your application. ABB is a global technology leader in electrification and automation, enabling a more sustainable future with efficient use of resources. Through the blend of engineering and digital advancements, ABB empowers industries to streamline their operations while enhancing efficiency, productivity, and sustainability. At ABB, we call it 'Engineered to Outrun'. The company has over 140 years of history and more than 105,000 employees worldwide. In Denmark, you will have more than 500 colleagues in offices in Ballerup, Middelfart, Esbjerg, Kalundborg and Aalborg.

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