Marketing Manager

Introducing the new Coalition Active Cyber Policy See What's New

About the role

We’re looking for a Marketing Manager to join the EEA team at Coalition to lead field marketing, content and campaigns in continental Europe. As a member of the team, you’ll work cross-functionally with the marketing, growth, sales, and product teams to drive operational marketing excellence, with a focus on the launch and expansion of our cyber insurance products across our new European new markets (France, Germany, Denmark, Sweden).

The ideal candidate thrives in a fast-paced start-up environment, has a strong technical acumen (on topics such as commercial insurance, cyber security, technological risks), as well as a creative mindset and digital communication skills to drive the company’s visibility in new markets.

Responsibilities

• Lead the implementation of marketing campaigns and programs through driving the coordination of the various marketing functions, and the Business Development teams in continental Europe.
• Organize the official launch campaign of individual new country rollouts (Germany, France, Denmark, Sweden)
• Design the creation of targeted digital communication campaigns to reach key business segments and create product visibility
• Identify industry or business event opportunities in relevant countries, and coordinate with the BD and Product teams to ensure presence and brand exposure.
• Drive marketing enablement across the EEA teams, through the creation, management, and optimization of marketing-related processes through use of project management tools and documentation.
• Monitor and maintain data quality within marketing systems of record (Salesforce, Marketo, and others).Direct existing marketing technology stack, evaluate new technologies to assist Coalition’s go-to-market strategy, and act as a key point of contact for regional guidance of marketing tools and technology.
• Enhance and operationalize marketing processes related to the broker’s journey – from acquisition through retention – for Coalition’s products and services.
• Track and analyze regional marketing data points, closely collaborating with the data science team to create and strengthen measures for success.

Skills and Qualifications

• 5 years of work experience in a marketing operations function, digital marketing experience is highly desired.
• Prior marketing and/or communications experience with financial products is highly desired. Experience with insurance products is preferred
• Solid knowledge and experience with target EU / EEA countries
• Advanced language skills in French and English, both written and spoken.
• Excellent project management and communication experience
• A dynamic, creative and process-driven mindset
• Intrigued by the intersection of people, process, and technology
• A University degree is required (Bachelor or Master degree).

The role is fully remote but must be based in France or Germany (countrywide location accepted)

Bonus Skills

• Prior experience in Commercial Insurance, ideally Cyber & Tech insurance, or Financial Lines
• Knowledge of regulations on the marketing & communication of financial services in the EU is a strong plus
• Prior experience working with Salesforce and Marketo
• Additional language skills in German, Danish or Swedish are a plus
• Life, Critical illness, and Loss of earnings insurance
• 30 paid holidays
• Annual home office stipend
• Mental and physical health wellness programs like Headspace, Wellhub
• Competitive compensation and opportunity for advancement

Why Coalition?

Work at Coalition is centered on the joint mission to Protect the Unprotected. We have built a remote-first, highly inclusive culture that welcomes people from diverse backgrounds. We trust each other to take responsibility, share ownership of outcomes, and put in the work together to protect businesses from digital risk. Coalition’s exceptional growth stems from its ability to address real-world problems for organizations of all sizes while remaining true to our founding values of character, humility, responsibility, purpose, authenticity, and inclusion.

We’re always looking for collaborative, inquisitive individuals to join #OurCoalition.

Coalition is committed to protecting your privacy and handling your personal information responsibly. We collect, use, and store personal information as necessary for the recruitment process and in compliance with applicable privacy laws and regulations in all regions where we operate. We want you to understand what personal information we collect, how we use it, and your rights regarding access, correction, and deletion of your data where applicable. Information submitted, collected, and processed as part of your application is subject to Coalition's Privacy Policy. For further details, please review our full Privacy Policy or contact us with any questions regarding how your information is handled.

Coalition is proud to be an Equal Opportunity employer. Our policy is to provide equal employment opportunities to all individuals, without discrimination or harassment on the basis of any characteristic protected by applicable laws in each country where we operate. This commitment includes, but is not limited to, ensuring equal treatment in recruitment, selection, training, promotion, transfer, compensation, and all other aspects of employment. Coalition does not tolerate discrimination or harassment of any kind, and we are dedicated to fostering an inclusive and supportive workplace.

Accommodations

Coalition is committed to providing reasonable accommodations to qualified individuals with disabilities, including applicants and employees, in accordance with applicable laws and regulations in each country where we operate. Our policy is to support equal opportunity in the hiring process by considering qualified applicants regardless of disability or other protected characteristics, unless providing accommodation would impose an undue hardship or disproportionate burden. If you require accommodation to complete an application, interview, pre-employment testing, or participate in the selection process, please contact us at candidateaccommodations@coalitioninc.com. We also consider all qualified applicants, including those with criminal histories, in line with applicable laws and regulations in each jurisdiction.

To all potential candidates: Coalition primarily does not use third-party recruiting services. Potential candidates will only be contacted by Coalition, Inc. during the recruitment process. You can always verify any opportunity on our official careers page http://www.coalitioninc.com/careers.

To all recruitment agencies: Coalition does not accept unsolicited agency resumes. Do not forward resumes to our email alias, employees, or other physical or virtual organization locations. Coalition is not responsible for any fees related to unsolicited resumes.

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