Nordic Product Brand Manager Vichy - Copenhagen (DK)

Do you want an exciting and diverse job in an international and dynamic working environment? Are you ready to challenge the status quo and think out of the box? Do you have an entrepreneurial spirit and dare to take responsibility? Then you might be just the one we are looking for to strengthen our Digital team in our L’Oréal Dermatological Beauty Division in Copenhagen.

As Nordic Product Brand Manager for Vichy in the L’Oréal Dermatological Beauty division you are the driving force behind all product and franchise related topics. In this role a clear responsibility is to build the yearly brand and product strategy and plan activation moments throughout the year to reach and recruit Nordic consumers to the brand. You will shape the Nordic recommendation for local implementation of yearly launch plans, 360 consumer campaigns as well as being the driven force behind business and brand building initiatives across the organization. Not only will you work with high level of Media and Digital activities and consumer related communication, you will also work in close collaboration with many stakeholders in the brand team, in LDB and with external agencies. The role reports to the Nordic Brand Director of Vichy.

You will …

• Manage the strategy of parts of the Vichy brand with the objective to recruit new consumers and drive the brands sell-out and market performance
• Implement new launches, maintain growth in hero products and categories and animate the core catalogue in the Nordic countries
• Own the 360 strategy and execution, according to budget
• Own the product expression at all touchpoints, drive brand expression on merchandising, digital and online assets together with various stakeholders
• Build and execute a consumer centric and consumer insight driven activations, working with several agencies on the execution as well as internal stakeholders
• Be responsible for sell-in and sell-out analysis, competitor analysis and understanding the drivers in the dermatological market, all based on data analysis
• Plan and update brand budgets on a monthly basis
• Generate the story telling of the launches for the commercial team
• Be one of the voices of the Nordic markets to European headquarters, working closely with Europe Zone

Your profile...

• You have min. 3-4 years profound experience from a similar role, preferably in a marketing function from the FMCG industry
• You have an understanding of skin care, skin care ingredients and skin care trends, pathologies and adjunctive therapy is seen as an advantage
• You have experience with planning and executing consumer centric marketing campaigns, both online and offline, together with different agencies, KPI and performance tracking is an easy task for you
• You have an entrepreneurial mindset and are able to translate consumer data and insights into future business opportunities
• You are both creative and analytical and enjoy to work with market and competition data, detailed analysis and consumer insights
• You have strong collaboration skills and are able to interact and spare with stakeholders inside and outside of the organization
• You are result driven, detail oriented, work in a structured manner and well-organized in your daily work
• You are fluent in English and preferably in one of the Nordic languages (written and verbally)

We are looking for Product Brand Manager to start as soon as possible. The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, age, religion, or sexual orientation.

What’s in it for you?

We offer you great level of responsibility from the very start, challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of trainings and e-learnings, competitive personnel benefits, modern offices, and a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Sweden counting 250 employees.

Who are we?

Leading the world in beauty and pioneering the world of beauty tech; we are 86K employees across 150 countries on five continents and has a unique international portfolio of 36 brands. The Group generated sales amounting to 32 billion euros in 2021, and e-commerce growing by 26% accounting for a record high 28,9% of the Group’s sales. We push boundaries and move fast globally to stay ahead of the game. As market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship, and you’ll have the chance to conceptualize ideas and bring them to life in an agile way not least through continued digital innovation. Your job will be your own innovation playground.

What we do at L’Oréal always have a big impact. Because we sell 7 billion products per year. At L’Oréal, we define success as making a positive, conscious impact. We’ve been recognized as the World most ethical company in the world by Ethisphere. For the sixth time in a row, L’Oréal has been recognized as a global leader in sustainable development by the international non-profit organization CDP in three areas: combating climate change, sustainable management of water and protecting forests, for the fourth year running. In 2021, L’Oréal was for the 4th consecutive year ranked among the TOP 5 most gender-balanced companies in the world by Equileap. We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself. For us, our job is more than just a job, it is about building a better future for others and our planet.

Freedom to Go Beyond. That’s the Beauty of L’Oréal.