What are the responsibilities and job description for the Director of Email Marketing position at 1-800Accountant?
We are looking for a driven, hands-on, and strategic leader to take ownership of our email marketing program as Director of Email. If you are someone who thrives in ambiguity, moves fast, and executes relentlessly. This role is about building and scaling a high-performance email program that drives revenue, optimizes customer journeys, and maximizes our investment in Salesforce Marketing Cloud. Youll be responsible for strategy, execution, and performance, ensuring email is a key growth driver across acquisition, retention, and customer engagement.
This is an opportunity to make a real impact in a company that values speed, data, and results. If youre data-driven, thrive on performance metrics, and know how to turn email into a growth engine, we want to hear from you.
At 1-800Accountant, were passionate about helping small businesses thrive by providing best-in-class accounting services. As a fast-growing, technology-driven firm, we combine automation with expert guidance to serve thousands of entrepreneurs and small businesses nationwide. Email is a critical channel for driving customer engagement and revenue, and were looking for a Director of Email to take full ownership and transform our email marketing strategy.
What Youll Do
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Own & Scale Email Strategy Drive a revenue-focused email program that delivers real business impact, from customer acquisition to retention.
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Execute Relentlessly This is not a theoretical role; we need a builder and executor who will launch campaigns, optimize journeys, and drive measurable performance.
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Deep-Dive into Performance Data Live and breathe metrics. If its not moving the needle, youll pivot, optimize, and test again.
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Salesforce Marketing Cloud Leadership We need a pro who can maximize the power of SFMC, including automation, personalization, and segmentation to fuel growth.
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Content & Lifecycle Planning Own the content and messaging strategy across email touchpoints to drive engagement and conversion.
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Cross-Functional Collaboration Partner with Sales, Growth, Fufilment, and Product teams to ensure email is a core part of our business strategy.
What Were Looking For
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Proven Revenue Driver You have a track record of growing a leads-based business through high-performance email marketing.
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Hands-On & Detail-Oriented Youre not just setting strategyyoure in the trenches, making sure every campaign is executed flawlessly.
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Data-Obsessed Growth Marketer You wake up excited to analyze email performance and optimize for growth.
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SFMC Expertise Deep knowledge of Salesforce Marketing Cloud, including automation, journey building, and campaign execution.
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Content & Messaging Strategist You understand how to craft high-impact email sequences that convert.
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Unshakable in Ambiguity You thrive in fast-moving environments where you define the roadmap and build as you go.
Why Join Us?
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A Blank Canvas This is your chance to build and scale an email program that makes a real impact.
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High-Energy, No-Ego Team Were a collaborative, ambitious, and fast-moving team where good ideas win.
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Real Business Impact Your work will directly influence revenue growth and shape our companys success.
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Growth & Opportunity We believe in investing in our people, so youll have room to grow and advance.
Compensation and Benefits:
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Base $120,000 to $140,000 plus bonus
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Medical, Dental, Vision, FSA, Dependent Care
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401K with employer match
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Work with the countrys largest virtual accounting firm
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Work with cutting edge technology
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Join an engaging community of like-minded individuals
Diversity
1-800Accountant is an equal opportunity employer and makes employment decisions on the basis of merit. 1-800Accountants policy prohibits unlawful discrimination based on race, color, religious creed, sex, gender identity, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member), sexual orientation, pregnancy, or any other consideration made unlawful by federal, state, or local laws. It also prohibits discrimination based on a perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics. All such discrimination is unlawful.