What are the responsibilities and job description for the Social Media Strategist position at 1Eighty Digital?
Position Overview
1Eighty Digital is looking for a creative and detail-oriented Social Media and Content Strategist to join our team! This role focuses on managing social media accounts for clients, creating engaging posts, and developing strategies that drive results. You’ll also occasionally lend a hand with website content or writing blog posts. If you love all things social media and can spot a trending topic from a mile away, we’d love to meet you!
Salary: Depends on Experience
Location: Warsaw, Indiana (Must be Available In-Person)
Key Responsibilities
Social Media Management
- Develop and implement comprehensive social media strategies to enhance brand awareness and audience engagement.
- Create, curate, and schedule content across platforms like Facebook, Instagram, LinkedIn, TikTok, and others.
- Audit clients’ existing social media accounts and provide actionable recommendations for improvement.
- Monitor and respond to comments, messages, and mentions to foster community growth if needed.
- Analyze social media metrics and performance to optimize strategies.
- Stay updated on trends, tools, and best practices in social media marketing.
Additional Opportunities
Content Creation for Websites
- Write high-quality, SEO-optimized website content, including blog posts, landing pages, and service descriptions.
- Conduct industry research to craft content that resonates with client audiences and supports marketing goals.
- Collaborate with design teams to create visually engaging content.
- Proofread and edit content to ensure consistency in tone, style, and branding.
Marketing Strategy Development
- Create and implement comprehensive marketing plans for clients, aligning with their goals and target audiences.
- Conduct audits of existing marketing strategies and identify areas for improvement.
- Use analytics tools to track campaign performance and provide actionable insights.
- Work with cross-functional teams to integrate strategies across all marketing channels.
Qualifications
Required
- Proven experience in content marketing, social media management, or a related role.
- Exceptional writing, editing, and proofreading skills with strong attention to detail.
- Knowledge of social media platforms, SEO principles, and digital marketing best practices.
- Ability to analyze metrics and adjust strategies for optimal performance.
- Strong project management and organizational skills to handle multiple clients and deadlines.
Preferred
- Familiarity with tools like HeyOrca, Buffer, or Sprout Social.
- Experience with CMS platforms (e.g., WordPress).
- Knowledge of paid social advertising and content promotion.
- Experience creating and editing video content for social media platforms.
- Proficiency in Adobe Creative Suite (e.g., Photoshop, Illustrator, Premiere Pro).
- Willingness to be on camera for creating stories or reels, if needed.
Salary & Perks
- Depends on Experience
- Health insurance is not provided.
- Pay increases are available as skills are developed.
- Partial work-from-home opportunities are available.
- 10 paid vacation days are available for use after the first 60 days of employment.
- Paid holidays include New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, and Christmas.
- Additional paid time off and sick leave is available by request and dependent on approval.
Why Join 1Eighty Digital?
- Work with a collaborative, innovative team in a growing digital marketing agency.
- Enjoy a supportive environment where creativity and data-driven decisions thrive.
- Develop impactful strategies and content for a diverse range of local businesses.
- Opportunity for professional growth and skill development.
Job Type: Full-time
Pay: $38,000.00 - $65,000.00 per year
Benefits:
- Flexible schedule
- Paid time off
Schedule:
- 8 hour shift
- Choose your own hours
- Monday to Friday
Experience:
- Social media management: 1 year (Required)
Ability to Commute:
- Warsaw, IN 46580 (Required)
Ability to Relocate:
- Warsaw, IN 46580: Relocate before starting work (Required)
Work Location: In person
Salary : $38,000 - $65,000