Social Media Content Coordinator

Job Title : Social Media Content Coordinator

Location : San Antonio TX 78204

Duration : 6 Months

Payrate : $24.09 / hr. on w2 without benefits

Shift : 1st (Monday to Friday )

Role & Responsibilities :

• The position duties and responsibilities listed below describe the general nature and scope of work. Other responsibilities, duties, and skills may be required and assigned, as needed. These essential functions require a consistent presence in the work environment on a regular basis, and regular attendance must be maintained.
• Develop and implement social media strategies aligned with overall marketing goals across platforms like Facebook, Instagram, Twitter, LinkedIn, etc.
• Create engaging content including text, images, videos, and graphics tailored to each platform.
• Schedule and publish content according to a content calendar.
• Monitor social media conversations, respond to comments and messages promptly.
• Analyze social media metrics to track performance and identify areas for improvement.
• Run social media campaigns and contests to increase engagement.
• Draft and distribute press releases to relevant media outlets.
• Build relationships with journalists and media contacts.
• Pitch story ideas and secure media coverage for company initiatives.
• Monitor traditional media coverage for accuracy and brand alignment.
• Coordinate media interviews and appearances for company executives.
• Develop compelling content for both digital and traditional media including blog posts, articles, press releases, website copy, and marketing materials.
• Ensure brand consistency across all communication channels
• Develop and execute integrated marketing campaigns incorporating both social and traditional media tactics.
• Track campaign performance using key metrics (impressions, reach, engagement, click-through rates).Analyze campaign data to identify areas for optimization and make adjustments as needed.
• Generate regular reports on social media performance and traditional media coverage.
• Identify trends and insights to inform future marketing strategies.
• Complete all duties as assigned or requested as outlined in operational and procedural guidelines. These guidelines are maintained and issued in the event of an emergency situation that arises at a property or any other location that serves our residents or employees.
• Participate in Trauma Informed Care (TIC) initiatives, including training, workgroups, project assignments, etc., that are launched or implemented in order to achieve and / or maintain certification as a TIC organization.
• Participate in initiatives to include training, workgroups, project assignments, etc., that are launched or implemented in order to create awareness, foster, cultivate, and preserve a culture of equity, diversity, and inclusion.
• Recognize the significance of a data-driven organization that adheres to expanded policies and practices in the area of data governance. Learn the distinct and different roles to include : Data Trustees, Data Domain Stewards, Data System Custodians, Data Stewards, and Data Users. Effectively collaborate with the various data roles as needed on a daily basis or in a project capacity.

Required Education :

Experience Required :

Preferred Education and Experience :

License Certificates Required :

Salary : $24