What are the responsibilities and job description for the Product Marketing Manager position at 2San?
Company Overview
2San is an accelerator of innovation in home healthcare solutions, dedicated to transforming visionary concepts into accessible products for consumers worldwide. With a strong commitment to quality, we specialize in guiding products from concept to consumer, through meticulous internal processes and a team of seasoned professionals.
Our journey begins with the discovery of groundbreaking products that have the potential to revolutionize home healthcare. We search far and wide for exceptional inventions and collaborate closely with inventors to navigate regulatory requirements. Through our guidance and expertise, we ensure that innovative products meet the necessary standards for safety, effectiveness, and compliance.
Once approved by the regulatory bodies, our products seamlessly integrate into our network of retailers, reaching millions of consumers globally. By forming strategic partnerships with retailers and distribution channels, we ensure widespread accessibility to our solutions.
At the core of our mission is a dedication to empowering individuals to manage their health effectively. We strive to make cutting-edge healthcare solutions accessible to all, fostering a healthier future for everyone.
Join us as we continue to drive innovation in home healthcare and make a meaningful impact on the world of healthcare. Welcome to 2San, where innovation knows no bounds.
Role Overview
We are looking for an experienced Product Marketing Manager to join our team! This newly created position of Product Marketing Manager is the bridge between External and Internal teams, leading initiatives to ensure on time product launches.
Key Accountabilities/Responsibilities
- Become the expert for your assigned product area, serving as the key point of contact for assigned launch initiatives within 2San and with our external business partners.
- Be a champion for your products. Analyze and report on internal and external operational and cross functional requirements to support on time launch. Establish schedules as needed and achieve stakeholder buy-in to timelines for on time product launch.
- Provide actionable insights and recommendations to optimize assortments, become the expert in your assigned segment.
- Fluency with translating sku and category specific assortment analysis into meaningful metrics; converting metrics and analysis into compelling presentations.
- Follow processes for New Product Launch, including capturing approvals as required to work within a regulated environment.
- Create and maintain a library of tools for your assigned area (presentations, reports, competitive materials, etc.).
- Establish and effectively maintain new and existing relationships and partnerships.
- Attend meetings or events as required with internal and external team members.
- Assist with other projects as needed/directed.
Key Skills & Experience
- Bachelor’s degree
- Experience working within a regulated product environment
- Excellent communication skills both written and verbal, with the ability to influence cross-functional teams
- Excellent written and proofreading skills, attention to detail
- Ability to work in a fast-paced, dynamic environment.
- Flexible to evolving priorities and responsibilities, a desire to learn and grow.
- Ability to travel up to 25% to attend trade events or key Customer meetings. Fluency in Microsoft Office.
- Skilled at presenting complex ideas or programs.
- Forward-thinker embracing a “can-do” attitude, recognizes opportunities, takes initiative and implements improvements whenever possible
- Experience with syndicated data interpretation and analysis
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously, relationship building
- 2-3 years of experience in consumer product marketing / product launch experience
Desired but not required
- BA/BS Sales or Marketing
- Experience with medical device products preferred
- Experience working with global team members
- Previous experience with task management software platforms
- Previous experience partnering with external stakeholders on product launches
Additional Information about this position:
- This position has a 3-6-9 month review period.
- This position reports to the Global Marketing Director.
- This position is office based.
The above are the primary experiences, skills and competencies that the job holder will be required to demonstrate and to cultivate over time. We expect that individuals will join us with the essential foundations and have a passion to develop and grow their career journey with us.
Salary : $80,000 - $100,000