SAE, Influencer Marketing

360PR , a world-class agency recognized for its winning culture and creative work for leading brands, seeks a strategic-minded, creative Senior Account Executive to join our influencer marketing team at our newly expanded, vibrant New York office. 360PR was one of the first agencies to bring brands and influencers together and is known as a best-practices influencer marketing leader by brands and influencers alike.

You’ll have the opportunity to work with an exciting roster of brands across a variety of industries: fashion & beauty, food & beverage, wellness, travel, parenting, adult beverage and more. As a key member of our influencer marketing team, you’ll partner closely with our PR, social media and creative teams. Your in-depth knowledge of the influencer marketing landscape and ability to stay on the cutting edge of social and cultural trends will be key to growing and evolving our influencer marketing expertise.

Key Responsibilities & Experience

We’re looking for an innovative, detail-oriented, and relationship-driven influencer marketing expert to join our team. In this role, you’ll be at the forefront of crafting and executing dynamic influencer campaigns that drive real impact for brands. If you thrive in fast-paced environments, love building meaningful connections, and have a sharp eye for trends, this is the opportunity for you!

• Lead multiple influencer campaigns with precision—ensuring seamless execution, clear communication, and high-quality content that meets deadlines and exceeds expectations.
• Own the full spectrum of influencer partnerships, from sourcing micro to macro influencers to executing gifted and paid collaborations that feel organic and engaging.
• Cultivate lasting relationships with influencers, going beyond one-off transactions to create real value for both clients and creators.
  • Identify and recommend talent, curating lists tailored to campaign objectives and niche markets.
  • Act as the primary liaison, ensuring a smooth content development process and a positive experience for all parties involved.
  • Develop trend-driven creative briefs that align product storytelling with cultural moments and market trends.
• Think strategically and holistically, aligning campaigns with broader client goals, business priorities, and KPIs—while remaining agile to pivot when necessary.
• Manage campaign budgets and financial processes, including invoices, payments, and reporting.
• Stay ahead of social media trends, understanding platform nuances, audience behaviors, and emerging content formats to maximize engagement.
• Drive innovation, continuously proposing fresh ideas and forward-thinking strategies that push boundaries and set new benchmarks.
• Analyze performance metrics, translating data into actionable insights that optimize results and enhance future campaigns.

This is more than just an influencer marketing role—it’s an opportunity to craft culture, spark conversations, and drive real impact. If you’re ready to create campaigns that matter, we’d love to meet you!

Attributes

The ideal candidate for this influencer role should have a mix of strategic thinking, creativity, relationship-building skills, and analytical capabilities.

Who You Are

• Passionate for influencer marketing and social media
• Tapped into pop culture; a keen eye for storytelling, content aesthetics, and emerging trends.

• High-energy self-starter who embraces the opportunity to contribute to a team
• Curious, creative, and not afraid to dream big

Strategic & Business-Minded

• Ability to align influencer strategies with broader business goals and KPIs.
• Strong understanding of social media trends, platforms, and audience behaviors.
• Experience managing budgets and negotiating contracts with influencers.
• Ability to craft compelling influencer briefs that align with cultural moments and specific brand needs.

Organized & Detail-Oriented

• Strong project management skills to handle multiple campaigns simultaneously.
• Ability to juggle deadlines, contracts, content approvals, and payments seamlessly.
• Proactive problem-solving mindset to troubleshoot challenges efficiently.
• Excellent verbal and written communication skills, including strong proofreading and content review skills

Data-Driven & Analytical

• Experience using metrics and insights to evaluate campaign performance and optimize future strategies.
• Ability to translate data into actionable recommendations for clients.
• Comfortable using analytics tools and dashboards to track engagement and ROI.

Agile & Adaptable

• Comfortable working in a fast-paced environment with shifting priorities.
• Willingness to experiment, test new ideas, and pivot strategies when needed.
• Resilient under pressure and able to find creative solutions in dynamic situations.

Qualifications

• Senior Account Executives at 360PR typically have 3 or more years of experience; for this role, work experience should be specific to influencer marketing
• Demonstrated focus on influencer marketing in an agency setting with proficiency in managing timelines, tracking budgets, and multitasking across simultaneous campaigns/accounts
• Previous use and knowledge of the CreatorIQ tool or similar identification and measurement tools
• Knowledge of FTC guidelines and other industry best practices
• Established influencer contacts in consumer products categories is a plus
• Committed to team success

Compensation and Benefits

Base Salary Range: $70,000 – $78,000

Base salary will depend on numerous factors including but not limited to experience, training, associated responsibilities, education, and other business and organizational needs. Salary decisions are dependent on the circumstances of each hire. Candidates who feel they are well-suited for the position but have salary requirements outside the range are encouraged to inquire about the position.

Salary is just one component of our total compensation package for employees. 360PR offers a progressive benefits package, including a competitive employer-paid health care for employees, 401k matching contribution, generous paid time off including vacation and wellness days, flexible hybrid work schedule (two days in the office, with professional development opportunities, Lunch On Us, and other perks), Lifestyle Spending Account, Digital Nomad weeks, Summer Fridays, pet parent leave, matching gift program for charity of employee’s choice, and more.

About Us

When you join 360PR , you become part of a team that is just as committed to your success as you are. From onboarding to ongoing mentorship, frequent opportunities to engage with colleagues and the opportunity to do award-winning work, we make sure you have the touch points and support you need to find your way and flourish.

360PR is a Certified Women-Owned Business and is committed to creating a welcoming environment for all employees. To learn more about 360PR , visit www.360PR.plus and https://www.linkedin.com/company/360prplus.