What are the responsibilities and job description for the Marketing Manager position at 417 Magazine?
Are you a self-motivated, resourceful problem-solver with a “we’re all in this together” attitude? Are you passionate about connecting 417-landers to what’s best and what’s next in our community, helping them to fully enjoy their life in 417-land?
Whitaker Publishing is a regional lifestyle company in southwest Missouri. The multimedia company owns and produces 417 Magazine, Biz 417, 417mag.com, biz417.com, 417 Custom Publishing and high impact thought-leadership events.
Four One Seven is looking for a Marketing Manager with a passion for excellence in project management, marketing strategy, and event planning. If you are looking for opportunities for growth and advancement and you’re ready for the next step in your career, apply today!
We currently have an opening for a Marketing Manager. This position will lead the strategic vision and execution of all marketing initiatives to drive the growth and influence of the 417 brand. This role demands a big-picture thinker who is also a skilled executor—someone who can inspire a team, manage multifaceted projects, and deliver measurable results through innovative marketing campaigns, exceptional events, meaningful client engagement, and effective sales strategies. A key focus will be crafting and implementing marketing campaigns that amplify the success and visibility of 417’s events.
ESSENTIAL FUNCTIONS AND PERFORMANCE AREAS OF THE MARKETING DIRECTOR
• Inspire, mentor, and empower a high-performing marketing team to excel and achieve ambitious goals.
• Shape and lead the marketing strategy to drive brand growth, align initiatives with business objectives, and amplify the success of 417’s signature events through innovative campaigns.
• Foster collaboration across teams to ensure alignment, efficiency, and innovation in marketing efforts, particularly as they relate to event promotion and execution.
• Develop and manage the annual marketing and events budget, ensuring resources are allocated effectively to maximize impact and ROI.
• Utilize data and market insights to identify opportunities for audience engagement, event attendance growth, and brand expansion.
• Develop and implement marketing and sales strategies to support revenue growth, streamline workflows, and expand opportunities for event sponsorships and beyond-the-page initiatives.
• Oversee the planning, promotion, and execution of dynamic events that elevate brand visibility, foster audience engagement, and create memorable experiences.
• Perform additional duties as required to support the overall growth and success of the organization.
