What are the responsibilities and job description for the Digital Marketing Strategist position at 52 Limited?
Job Description
We are searching for a Marketing Manager to craft and own core product messaging, sales enablement strategies, and market insights.
Key Responsibilities
- Identify customer needs, key personas, market trends, and competitive positioning to develop compelling messaging and content.
- Work closely with sales and development teams to translate product features into clear, benefit-driven marketing materials.
- Create high-impact content such as solution sheets, infographics, customer emails, social media posts, case studies, and more.
- Plan and execute marketing campaigns with a focus on maximizing market penetration and sales impact.
- Gather and analyze campaign data to optimize marketing efforts and drive lead generation.
- Conduct market and customer research to uncover trends and new opportunities.