Demand Generation Manager & Application Specialist AI Canada

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Job Summary

The Demand Generation Manager & Application Specialist is a key member of the Sales team. The Demand Generation Manager & Application Specialist is responsible for effectively managing Insulation Canada Demand Generation activities and driving performance related to the top line sales growth objectives of the business. Provide technical and applications expertise and training to support project delivery and complete Armacell portfolio solutions. This role will also support the implementation of the global WAM process through supporting the Demand Generation pillar.

Job Responsibilities

• Develop and deliver budgeted specification goals and annual sales growth targets.

• Set objectives for team that support OGSM process and review performance related to objectives by monitoring progress and developing indirect reports.

• Manage relationships with external teams such as Dodge, Construct Connect. Identify new offerings or support processes to improve delivery of team's goals.

• Lead product training including implementation of Global DCT training material both internally for employees and with key external stakeholders. Travel with team members to support achievement of their objectives and professional development.

• Act as key user for Salesforce.com responsible for process improvements that drive performance usage as well as data integrity.

• Work closely with Marketing/Business Manager - National Sales Manager to develop content and messaging for annual Webinars.

• Develop presentations and tools to enhance effectiveness of lunch and learns and external communications at industry events such as ASHRAE.

• Participate in monthly Insulation Business Team meeting and provide updates as required by Business Manager – National Sales Manager - Canada.

• Participate and lead the implementation of the WAM Demand Generation pillar.

• Key contributor of market information regarding design and market potential of new products.

• Contributor of competitive market intelligence regarding performance of alternate materials as well as competitive activities.

• Work with planners to revise and update safety stock levels as needed.

• Provide technical and applications expertise and training to support project delivery including on-site training and support to insulation contractors/EPCs and Engineering House.  In addition, this position will be responsible for promoting Armacell systems and solutions to key decision makers and clients and through superior application skills acts as front line “ambassador“ to Armacell products and services.

• Responsible for conducting technical applications training programs including reviews and revision of these as directed in order to certify the contractors and supervisors on job site (o)

• Attends project site to assist clients with project delivery e.g. applications training, demonstrations, advice/guidance (o)

• Trains key users of Armacell products in correct application techniques. Also delivers training programs to designated trainers, implements the Train the trainer concept (o)

Job Qualifications and Requirements

• Bachelor’s Degree in technical field or related field required.

• 10 years of sales experience in manufacturing environment required.

• Ability to excel in a cross-cultural, global team environment.

• Possesses professional written and verbal communication skills.

• Must have a proven track record of developing effective relationships with customer and providing technical support.

• Must be Bilingual in English and French

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