What are the responsibilities and job description for the Content Creator position at 800response?
About 800Response:
We offer innovative communications solutions to help businesses succeed in today's competitive market.
The Role:
As a Marketing Specialist, you will work closely with the Vice President to create engaging content and develop effective marketing strategies to build the brand among customers and support the sales team.
Key Responsibilities:
Develop and execute marketing campaigns, including upsell initiatives to existing clients, website development, content strategy, account-based campaigns targeted at qualified leads, email, SEO, customer events. Ensure the measurement of marketing initiatives with a focus on ROI and KPIs.
Department Resources:
Identify and oversee relationships with outsourced partners, including content development and SEO. Monitor performance of tools used by Sales and Marketing teams, including marketing automation, Salesforce, video, and sales training tools, and LinkedIn.
Requirements:
Bachelor's degree in marketing, communications, business, or a related field (a plus)
3-5 years' experience working in a Business-to-Business (B2B) Marketing environment with a diverse skillset (a plus)
Strong oral and written communication skills
Ability to use a computer, keyboard, mouse, and other computer-related devices on an ongoing daily basis
Self-motivated, well-organized, results-driven, and able to work both independently and as part of a team
Project management, multitasking, and decision-making skills
Proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint), marketing automation, and email marketing tools
Benefits:
- Health & Dental Insurance with generous employer contributions
- Flexible Benefits plan
- Life Insurance and AD&D Insurance
- Three weeks paid vacation in the first year
- 401(k) plan with annual employer match
- Short- and Long-Term Disability Insurance
- Paid sick leave and holidays
- Employee Assistance Program
- Tuition reimbursement for approved work-related college courses
We strive to create a welcoming and inclusive workplace culture.
