What are the responsibilities and job description for the Public Relations & Affiliate Strategist position at 829 Studios?
We are looking for a strong communications expert to design and implement impactful strategies that cultivate relationships, engage target audiences, and boost brand awareness and revenue for our clients. This position combines strategic leadership with hands-on execution. It involves consistent client contact and requires confidence in owning presentations and deliverables. By collaborating with clients and our in-house team of marketing account managers, strategists, and operators, you will gather user and competitive research and translate your insights into actionable brand and project goals.
What You’ll Do
Client Management
- Develop strong relationships with clients, understanding their goals, personalities, and priorities.
- Confidently lead discussions, build strategy, and conduct presentations with marketing stakeholders.
Public Relations
- Write and edit media materials including pitches, press releases, press kits, fact sheets, infographics, bios, blogs, newsletters, case studies, award submissions, official statements, letters from leadership, Q&A’s, etc.
- Research, develop and maintain media lists and client editorial calendars.
- Pitch top tier short/long-lead print, online, virtual and broadcast media outlets and secure national and localized impact stories as well as consistent interview opportunities.
- Maintain best practices. Ensure that protocols are being followed. Evolve processes, offerings, and deliverable formats when you see opportunities to make improvements.
- Keep up to date on industry and media trends and themes to create opportunities for clients.
- Manage reporting, including the collection and tracking of press results.
Affiliate Marketing
- Develop and implement affiliate marketing strategies that drive revenue growth and customer acquisition.
- Manage affiliate relationships, and ensure that affiliates are effectively promoting clients' products and services.
- Analyze affiliate performance data and metrics, and identify opportunities to optimize performance.
- Audit affiliate programs for potential clients and identify areas for improvement.
- Strong understanding of Affiliate technologies/platforms (Impact, Rakuten, CJ, Pepperjam/Ascend, AWIN).
- 4 years of PR experience - agency experience is required.
- 2 years of affiliate marketing experience.
- Exceptional critical thinking, communication (written and verbal), presentation, and organizational skills.
- The ability to problem-solve, confidently make decisions, and lead projects with authority.
- Demonstrated success in implementing media and affiliate marketing campaigns.
- Track record of developing successful working relationships with the press and affiliate partners, securing media coverage and impactful partnerships for brands.
- Strong command of PR & affiliate software including MuckRack, BrandWatch, Impact, Commission Junction, Rakuten, etc.
- Experience in managing influencer campaigns is a plus.
Benefits and Perks We Provide
- Remote Workplace. You have the option to work at our office in Boston or remotely in the following states: MA, NH, RI, ME, CT, NY, NJ, NC, TN, FL, IL, MO, TX, UT, AZ, PA, CA, GA, OH, WA, OR and CO.
- Paid Time Off. Receive generous paid vacation benefits that increase each year you’re with us, 13 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.
- 401K Match. 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.
- Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family.
- Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.
- Healthcare. Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.
- Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.
- Continuing Education. Receive a personal budget to attend events and conferences.
What We Believe
At 829 Studios, we boldly embrace diversity, inclusivity, and equal opportunity. Our goal: a team rich in backgrounds, perspectives, and talents. Why? Because inclusivity powers our brilliance and client success. We are an Equal Opportunity Employer that is committed to equal employment opportunities regardless of race, religion, creed, color, sex, pregnancy, sexual orientation, gender, gender identity, national origin, disability, mental illness, age, ancestry, genetic information, military service, or any other status protected under applicable federal, state, or local laws.
Who We Are
829 Studios is a Boston-based integrated digital marketing agency with a mission to propel organizations to unlock their full potential and accomplish their most ambitious goals. We harness the power of logic with magic – a balance of data-driven strategy and brand-focused creative. We partner with diverse organizations across various industries and our client list encompasses venture-backed start-ups, publicly traded companies, non-profits, and more. By committing not only to our growth as a company, but the development of our employees and teams’, we have created a collaborative environment that fosters ingenuity and promotes diversity, equity, inclusion, and belonging values within our community. 829 has been recognized as one of the nation’s top agencies by the Inc. 5000 Fastest-Growing Privately Held Companies, Adweek 100 Fastest-Growing Digital Agencies, Boston Business Journal's Fast 50 (Massachusetts' 50 Fastest-Growing Private Companies), HubSpot's Top Digital Agencies list, and a we are and employee-certified Great Place to Work.
