Part-Time Marketing Associate

Part-time Marketing Associate

Are you seeking to advance your career in a rapidly expanding area of home care where you can have a significant impact on people's lives? If so, we have an exceptional opportunity for you. At A Place At Home - Towson, we are a reputable home care provider known for our commitment to excellence.

A Place At Home - Towson is currently looking for a motivated Marketer to assume the role of Marketing Associate. The successful candidate will be responsible for developing and managing relationships with referral sources within the community to promote A Place At Home - Towson - and support the growth of our home care business in Towson. We require a results-driven, highly motivated individual capable of building and maintaining strong, lasting relationships.

We invite you to apply your expertise, skills, and abilities to work in this dynamic and entrepreneurial environment as an integral team member dedicated to delivering the highest quality care to our patients.

Key Responsibilities:

• Referral Generation:

• Actively seek out and cultivate relationships with physicians, long-term care facilities, independent and assisted living facilities, hospitals, and other community resources to generate referrals.

• Develop and execute strategies to enhance referral rates from these sources, including cold calling.

• Market Analysis and Strategy:

• Conduct market research to identify target audiences and unmet needs in the community.

• Develop and implement marketing plans and strategies to promote the home care agency's services.

• Set sales goals and track performance against those goals.

• Relationship Building:

• Establish and maintain strong relationships with existing and potential referral sources.

• Provide excellent customer service and build trust with referral sources and clients.

• Sales and Business Development:

• Conduct sales calls and presentations to potential clients and referral sources.

• Support business development activities, such as attending industry events and networking opportunities.

• Evaluate the effectiveness of marketing and sales activities and make adjustments as needed.

• Communication and Outreach:

• Develop and implement marketing materials, such as brochures, flyers, and website content.

• Create and manage social media presence to promote the agency's services.

• Respond to inquiries and provide information about the A Place At Home - Towson services.

Skills and Qualifications:

• Strong interpersonal and communication skills.

• Ability to build relationships and network effectively.

• Knowledge of the home care industry and healthcare services.

• Sales and marketing experience.

• Understanding of market analysis and strategy development.

• Ability to work independently and as part of a team.

• Ability to manage time effectively and meet deadlines.

Benefits

As a member of our team, you can expect:

• A competitive salary, bonuses and benefits package.

• Opportunities for professional growth and development.

• A dynamic and supportive work environment.

• Flexible scheduling to accommodate your needs.