What are the responsibilities and job description for the Marketing Specialist position at A-Rent Test Equipment?
A-Rent Test Equipment (a-rent.com), founded in Chicago in 2019, is focused on reliability of the electrical grid. We’re supporting America’s transition to renewable energy, electric vehicles, and a lower carbon future.
We rent specialized electrical test equipment used by our clients’ technicians nationwide to test switchgear, transformers, cables, and other electrical infrastructure. We own a multimillion-dollar fleet of brand-new test equipment from top OEMs (including Doble, Omicron, Megger, Fluke and HV Diagnostics) and use an advanced cloud-based ERP system to enable smooth rental logistics and asset management.
Our business is growing and we’re recruiting a Marketing Specialist with a CRM focus to enhance our engagement with current and new customers. The ability to work efficiently and accurately in a fast-paced environment is vital.
Key responsibilities include :
- Learn A-Rent’s customer base, rental fleet, and industry terminology
- Maintain customer and account data in the NetSuite CRM system, ensuring accuracy and system integrity
- Analyze company websites and LinkedIn profiles to accurately categorize businesses
- Identify key customers and contacts for targeted marketing and sales outreach
- Collaborate with customer service and sales departments to support customer growth initiatives
- Generate reports and provide insights on CRM data trends
- Create, segment, and execute email and other marketing campaigns based on customer behavior, demographics, and preferences
- Represent A-Rent at industry trade shows and marketing events by setting up and disassembling booth materials and displays, handing out promotional items, and interacting with attendees
- Contribute to our overall team effort by accomplishing related tasks as needed
The ideal candidate has 2-5 years of hands-on Marketing with some CRM experience, along with the following :
This role is fully on-site, based at our Houston, TX location and will report to the Marketing Manager. This role has the potential for occasional travel up to 10% to visit the Chicago office and / or participate in national events.
The pay is $24-$26 an hour, based on experience.
Salary : $24 - $26