Content Marketing Manager - Insurance Job at AAF in New York

Oliver Wyman is a global leader in management consulting. With offices in 70 cities across 30 countries, Oliver Wyman combines deep industry knowledge with specialized expertise in strategy, operations, risk management, and organization transformation. Over 7,000 professionals help clients optimize their business, improve their operations and risk profile, and accelerate their organizational performance to seize the most attractive opportunities. Oliver Wyman’s thought leadership is evident in our agenda-setting books, white papers, research reports, and articles in the business press. Our clients are the CEOs and executive teams of the top Global 1,000 companies.

For more information, visit Follow Oliver Wyman on Twitter @OliverWyman

Job Overview :

We are looking for a dynamic Content Marketing Manager to help us amplify our brand in the areas of Insurance, Asset Management, Actuarial . You’ll work with our marketing and consulting teams and play a key role in content generation and taking our ideas to market across a range of thought leadership, digital and social channels. Having experience at a financial services organization or brand / advertising agency, with a strong editorial and copy editing background is a plus.

This role involves strong collaboration, teamwork, and being a trusted advisor to our partners and practice leaders. We are looking for a results-driven marketer to help us grow our brand visibility with marketing campaigns, content strategy, digital and social media marketing channels.

This is a hybrid role that requires 3 days per week in the office. There is no option to be fully remote.

Key Responsibilities :

• Reports to the Global Head of Marketing for Insurance, Asset Management, Actuarial and supports the Insurance, Asset Management, Actuarial consulting teams with marketing strategy, content, events, and driving commercial impact for our businesses.
• Manage marketing and content initiatives for Oliver Wyman’s Insurance, Asset Management, Actuarial businesses.
• Builds and supports content strategy : Strong understanding of Financial Services, Insurance, and Actuarial topics and willingness to learn. Ability to take complex topics, develop marketing content, messaging, and make the material engaging for marketing and brand initiatives.
• Drives brand awareness and supports our management consulting teams with their marketing campaigns and business development efforts. Works with partners and teams on developing commercially-driven content, branding, marketing, website and digital engagements for brand and business development.
• Supports marketing campaigns and project management. Supports marketing and brand initiatives from start-to-finish, including developing ideas for content and events with partners and teams; Develops the marketing campaign strategy; Supports the development of content, messaging, positioning, branding, website copy, and supports with producing podcasts, videos, and other assets. Tracks and manages campaign analytics to measure impact.

Experience Required :

Skills and Attributes :

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