Product Development Director

AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence, AARP strengthens communities and advocates for what matters most to the more than 100 million Americans 50-plus and their families: health security, financial stability and personal fulfillment. AARP also produces the nation's largest circulation publications: AARP The Magazine and AARP Bulletin.

AARP's Integrated Communications and Marketing (ICM) Group includes Membership, Content and Editorial, Customer Experience, External Relations, Brand Strategy and Strategic Communications. Across paid, earned, shared and owned channels, ICM manages AARP's reputation, drives engagement and member growth, and showcases AARP's mission and value through one, integrated voice.

The Product Development Director leads the development of new products to deliver on the organization's desired user experience and to achieve the organization's goals. Interfaces with clients or prospective clients to identify needs and determine solutions. Provides feedback to marketing and sales. Collaborates with senior management to develop product strategies for competitive positioning to increase sales and ensure continued and successful growth and profitability.

• Works closely with Development, Quality Assurance, and Design while leading and managing a team to develop a coherent, well-integrated product strategy that will have a unique value in the market. Works extensively to ensure the vision is realized.
• Guides both the product strategy and execution of the organization's products. Manages multiple products and priorities, setting clear and measurable quarterly product priority goals.
• Collaborates as a key member of the Digital Integration leadership team to lead team members from ideation to technical development and deliver consumer value.
• Manages, mentors, and coaches product managers, working closely with design, product operations and digital technology to deliver stunning and effective work, quickly, properly scoped and at a high-level of quality.
• Owns product roadmaps for all the product teams. Defines roadmaps based on audience needs, impact on business goals, and input from stakeholders and leadership. Supports high-level product strategy, ensuring we are asking the right questions and solving for distinct needs.
• Directs daily operations of globally distributed Quality Assurance teams of 20 across multiple supplies to achieve standards of excellence and to continuously improve project effectiveness and efficiency.
• Provides thoughtful product perspective in customer facing roles.
  

• Bachelor's degree.
• 10 years of digital product management experience, with an increasing breadth of responsibilities.
• Ability to develop special/high-level strategic digital projects across departments focused on the creation of new value; Understanding of Agile methodology is preferred.
• Proven experience in collaborating with cross-functional teams on strategic business unit objectives, within a matrixed environment.
• Ability to monitor the industry to ensure that products and initiatives are competitive and to provide analysis to sales management to support product development.
• Ability to use market intelligence to determine product vision, target audiences, product features, and key metrics.
• Ability to match product ideation to customer needs.
• Ability to collaborate/build relationships across various departments.

AARP will not sponsor an employment visa for this position at this time.

Additional Requirements

• Regular and reliable job attendance
• Effective verbal and written communication skills
• Exhibit respect and understanding of others to maintain professional relationships
• Independent judgement in evaluation options to make sound decisions
• In office/open office environment with the ability to work effectively surrounded by moderate noise

Flexible Work Arrangement (FWA)

AARP observes Mondays and Fridays as telecommuting workdays, except for essential functions. Remote work and telecommuting can only be done within the United States and its territories.

Compensation and Benefits

AARP offers a competitive compensation and benefits package including a 401(k); 100% company-funded pension plan; health, dental, and vision plans; life insurance; paid time off to include company and individual holidays, vacation, sick, caregiving, and parental leave; performance-based and peer-based recognition and tuition reimbursement.

Equal Employment Opportunity

AARP is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.