What are the responsibilities and job description for the Marketing & Communications Specialist position at ABB?
Marketing & Communications Specialist
At ABB, we are dedicated to addressing global challenges. Our core values : care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB story.
This position reports to
Business Communications Manager
Your role and responsibilities
Aligned with the business strategy, the role of Marketing & Communications Specialist is to propose, develop and implement communications plans and messages - including product launches, internal communications, web content, campaigns, external communications and direct marketing - to raise awareness, generate leads, establish customer loyalty and educate and inform stakeholders, in close collaboration with the Marketing & Communications Leader Americas. Reporting directly to the Global Communications & Marketing Manager BL Instrumentation and functionally to the Marketing & Communications Leader Americas, you will ensure executional excellence for all communications measures in line with brand positioning, corporate identity / design guidelines and global strategy. The work model for the role is hybrid. This role is contributing to the Process Automation, Measurement and Analytics division. You will be mainly accountable for :
- Working closely with the Instrumentation and Force Measurement sales teams, supporting them by managing all external (shows, campaigns, sales support literature, documentation etc.) and internal (organizational announcements etc.) marketing activities
- Propose and implement a communications plan for Instrumentation and Force Measurement for the Americas region
- Create and maintain all local marketing material, sales support literature, brochures, white pa-pers, web pages, interactive demos, videos etc.
- Work with the global communications team to ensure local awareness
- Help support in creating creative concepts and campaigns related to all communication vehicles
- Write articles on success stories and other product related news for our internal ABB platforms to inform, engage and inspire colleagues
- Support with (virtual) events, such as global calls, webinars etc., as needed Our team dynamics : You will join a dynamic, talented, high performing team, where you will be able to thrive.
Qualifications for the role
More about us
We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory We look forward to receiving your application. If you want to discover more about ABB, take another look at our website www.abb.com. Equal Employment Opportunity and Affirmative Action at ABB ABB is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans status. For more information regarding your (EEO) rights as an applicant, please visit the following websites : https : / / www.eeoc.gov / sites / default / files / 2022-10 / EEOC_KnowYourRights_screen_reader_10_20.pdf https : / / www.dol.gov / sites / dolgov / files / OFCCP / pdf / pay-transp_ English_formattedESQA508c.pdf As an Equal Employment Opportunity and Affirmative Action Employer, applicants may request to review the Affirmative Action Plan of a particular ABB facility between the hours of 9 : 00 A.M. - 5 : 00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762. Protected veterans and qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner.
