What are the responsibilities and job description for the Marketing Videographer / Coordinator Job at Abri Credit Union in Rockford position at Abri Credit Union?
Content Summary : Marketing Videographer / Coordinator at Rockford, for Abri Credit Union
Come join a team where People make the difference! As a part of Marmon Holdings, Inc., a highly decentralized organization, we rely heavily on people with the aptitude, attitude, and entrepreneurial spirit to drive our success, and we're committed to attracting and retaining top talent.
As a Director of Marketing, you will be responsible for developing and executing integrated marketing plans to drive brand awareness, customer engagement, and revenue growth in our Marmon Aerospace and Defense Group portfolio of wire and cable products for the aerospace, commercial, and industrial markets. The ideal candidate will have a proven track record of developing and implementing successful marketing strategies that drive brand awareness, increase customer engagement, and generate leads. The Director of Marketing will be responsible for overseeing all aspects of our marketing initiatives, including but not limited to strategic marketing, digital marketing, content creation, branding, and advertising.
In this critical role, you will oversee all aspects of marketing strategy, including budget management, campaign development, ROI analysis, and sales enablement. Additionally, you will play a key role in supporting new product development (NPD) commercialization in target markets and implementing targeted campaigns to reach specific vertical markets.
What You’ll Do
- Lead Marketing Strategy : As the Director of Marketing, you will be the architect behind our Strategic Marketing Plan. You will help us craft winning growth strategies and use your experience to craft and execute strategies that resonate with our audience, drive demand, and foster customer engagement.
- Team Leadership and Collaboration : You will help build a high-performance marketing team, guiding them with your expertise and empowering their growth. Collaboration will be key as you work closely with other departments, ensuring our marketing efforts align seamlessly with our overall objectives.
- Market Analysis and Insights : Keeping your finger on the pulse of the industry, you'll conduct thorough market research to identify trends, opportunities, and potential challenges. Armed with these insights, you'll steer our strategies toward success, always staying one step ahead of the curve.
- Campaign Development and Execution : From concept to execution, you'll oversee the creation of impactful marketing campaigns across various channels. Whether it's digital, social media, email, or traditional advertising, you'll ensure our messaging influences our audience and drives results.
- Performance Monitoring and Optimization : With a passion for analytics and insights, you will monitor key performance metrics to gauge the effectiveness of our marketing initiatives. Armed with data-driven insights, you'll fine-tune our strategies, optimizing performance and maximizing ROI.
- Budget Management : You will manage the marketing budget, allocating resources wisely to achieve our objectives efficiently. Your strategic mindset will ensure every dollar is invested wisely, driving tangible results that propel us forward.
- Develop Sales Enablement Strategy : Create and execute a sales enablement strategy to equip sales teams with the tools, resources, and knowledge needed to effectively sell products within the designated category. Work with Product Management to generate sales collateral, presentations, and training materials highlighting product features, benefits, and value propositions.
- Support and Leverage Distribution Channels and Partner Networks : Develop and maintain relationships with key channel partners, distributors, and resellers to drive product awareness and sales. Collaborate with channel partners to develop joint marketing programs and promotions that align with business objectives.
Who You Are
Required Qualifications
About Marmon Holdings
Marmon Holdings, Inc., a Berkshire Hathaway company, comprises 11 groups and more than 100 autonomous businesses with total annual revenue of $10 billion. Marmon’s 28,000-plus team members are celebrating the company's 70th anniversary in 2023 and helping write the next chapter of Marmon's story.
Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law.
We are an equal opportunity employer, and all applicants will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to [email address], and please be sure to include the title and the location of the position for which you are applying.
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Salary : $10
