What are the responsibilities and job description for the Paid Media Coordinator Job at Aceable in Austin position at Aceable?
ABOUT THIS POSITION
Aceable is seeking a dynamic Paid Media Coordinator to support our paid media opportunities. We're looking for a detail-oriented person excited to support paid search and paid social advertising campaign builds, perform deep analyses, test new strategies, and help us exceed performance criteria in pay-per-click search marketing, paid social media, and video ads. You'll have the opportunity to learn and grow in a dynamic performance media environment where every day is a new and exciting challenge for you to overcome!
WHAT YOU'LL DO
- Support paid media projects across multiple verticals and platforms with a highly collaborative and dynamic digital marketing team
- Conduct daily analyses to determine paid search effectiveness and identify testing opportunities to continuously improve the program
- Perform routine optimization tasks (i.e. bid and budget management) and thorough search query analysis to increase campaign profitability.
- Provide regular reporting (weekly, monthly, and ad hoc) and performance updates to communicate successes, inconsistencies, under-performance, or any other campaign related metrics
- Audit and QA campaign builds, settings, and structures to ensure accuracy
- Assist with project management and enablement to ensure deadlines are being met across a team of multiple people
- Stay current with new paid media trends, software, emerging platforms, and industry best practices
WHAT YOU'LL NEED
BONUS POINTS
ABOUT ACEABLE
Aceable is a mobile education platform designed to create affordable, engaging, and convenient online courses available across mobile devices. Built by former teachers, NASA engineers, and those passionate about education, our team is obsessed with helping people reach their life goals and milestones through online certification.
After launching our first mobile app to provide accredited driver's ed courses, Aceable expanded into real estate education and most recently entered into healthcare education. Aceable serves hundreds of thousands of students per month, but we need your help to tackle our vision of serving millions of students per month!
Aceable has been awarded as one of the Best Places to Work in Austin for multiple years running by numerous entities, such as the Austin Business Journal, BuiltInAustin, and EqualOcean. We actively work to foster a creative, collaborative, and diverse culture whose overall mission is to impact as many student-lives as possible.
ABOUT THE MARKETING TEAM
The Aceable Marketing Team is a high-performing group of digital and performance marketers with expertise in search, revenue optimization, marketing analytics, product marketing, and brand building. We are data-driven and collaborative, using insights to drive smart decisions that fuel Aceable's growth. Our team works closely with product, web, and creative teams to deliver exceptional customer experiences, and we take pride in being a key contributor to the company's success.
ACEABLE PERKS
At Aceable we celebrate and support all differences. Aceable is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital, disability, and veteran status. Even if you don't think you meet every qualification listed, we'd love to review your application!
Aceable is able to hire in the following states : California, Colorado, Massachusetts, Mississippi, Nebraska, New Jersey, North Carolina, Texas, Utah, and Washington.
Compensation : $47,250 - $63,000
Salary : $47,250 - $63,000
