What are the responsibilities and job description for the eCommerce and Marketing Channel Specialist position at ACR Electronics?
ACR Electronics, Inc. is the leading development center for emergency beacons that are designed with one purpose : to save lives. Through our combined technology expertise in the marine, aviation, outdoor and military markets, we design and manufacture cutting-edge rescue beacons and survival gear for boaters, pilots, hunters, hikers, climbers, cyclists, and combat troops, not to mention many of the leading boat builders and aircraft manufacturers in the industry.
Since 1956, ACR's wide range of survival products has been the choice of NASA, the U.S. Military, the U.S. Coast Guard, and everyday explorers and adventurers across the globe. With everything from emergency locator transmitters and rescue beacons to the special flashlights used on Apollo 13 after their onboard explosion, ACR builds products that are made to perform during expeditions of all sizes.
ACR is an Equal Opportunity / Vet / Disability Employer
Job Summary of the eCommerce Amazon Channel Specialist
A successful candidate will carry out a cross-functional role with initiatives across our e-commerce, advertising, and marketing departments. This individual will support management as it relates to the day-to-day operations of the eCommerce and performance marketing team.
Duties / Responsibilities of the eCommerce Amazon Channel Specialist
- Managing the eCommerce channel management, including Amazon (USA / EU / AU) product listing maintenance, A Content, product page creation, and updates.
- Supporting Amazon customer inquiries with timely and accurate follow-up.
- Assisting in the growth of ecommerce into international markets and new marketplace opportunities.
- Creating, managing, and analyzing digital advertising campaigns on Google and Meta to drive direct B2C website sales.
- Working closely with our marketing department to ensure goals and initiatives are being met.
- Analyze and present recommendations to the team for process improvement.
- Analytical review of ecommerce and website performance along with monthly reporting on key online trends, sales, inventory, and traffic.
- Complete in-house order fulfillment on slow-moving products not stocked at distribution centers.
- Assist the sales and marketing team as needed with additional support to facilitate tradeshows, training, email campaigns, social media, and website maintenance as requested.
- Performs other related duties as necessary or assigned.
Required skills / abilities for the eCommerce Amazon Channel Specialist
Knowledge, Education, and Experience of the eCommerce Amazon Channel Specialist
ACR offers the following benefits :