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Director of Sales and Marketing

ACTIA Corporation
Elkhart, IN Full Time
POSTED ON 3/12/2025
AVAILABLE BEFORE 4/10/2025
Description

Summary:

The Sales and Marketing Director, manages and oversees the sales and marketing operations for ACTIA. Main duties include development of new business, designing plans to meet sales targets, developing and cultivating relationships with customers and evaluating costs to determine products’ pricing.

Organizational Competencies

Quality Focus: Determined to stay focused on the quality of each and every deliverable by ensuring consistency and adherence to high standards, as well as paying close attention to even the minutest details involved.

Collaborative: The ability to develop, maintain, and strengthen partnerships with others inside or outside the organization who can provide information, assistance, and support.

Effective Communication: Balancing listening and talking, speaking and writing clearly and accurately, influencing others, keeping others informed.

Leadership: Promotes organizational mission and goals and shows the way to achieve them.

Technical Support: Understands internal/external customer technologies and problem resolution techniques. Communicates effectively with customers, listens to symptom descriptions, analyzes problems, responds effectively, and provides constructive feedback to the client on problem resolution.

Job Specific Competencies

Business and Account Development

  • Develops and manages new business development operating budget
  • Establishes strategic business plans to achieve corporate objectives
  • Develops and executes comprehensive business plans and programs to support sales and revenue objectives
  • Researches, analyzes, and monitors financial, technological and demographic factors to capitalize on market opportunities
  • Plans and oversees advertising and promotion activities
  • Monitors competitive products and marketing activities
  • Establishes and maintains relationships with industry influencers, key community and strategic partners
  • Conducts marketing surveys on current an new product concepts
  • Provides feedback internally and to headquarters for future product development
  • Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.

Sales and Marketing Management

  • Manages and supervises business development managers
  • Facilitates development of supervised personnel
  • Oversees development and production of promotional and collateral materials
  • Develops and recommends product positioning, packaging, and pricing strategy
  • Ensures effective control of marketing results
  • Takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets
  • Resolves conflicts and facilitates changes in structure of marketing group
  • Provides swift response to marketing problems and opportunities
  • Guides preparation of marketing activity reports and presents to executive management

Collaboration

  • Serves as liaison with outside agencies and headquarters ongoing promotional campaigns
  • Collaborates with all internal departments

Legal Compliance

  • Ensure legal compliance with state, federal and OSHA requirements
  • Ensure ISO procedures are followed
  • Maintain compliance with all company policies and procedures

Requirements

Minimum Qualifications and Education

  • Bachelor’s degree in Engineering; a business degree would be a plus
  • Five years of marketing/sales experience
  • Automotive knowledge is preferred
  • A second European language a plus
  • Strong analytical skills
  • Logical reasoning ability is essential
  • Ability to travel extensively both domestic and internationally

Working Conditions

Movement: This position needs to occasionally move about inside the office and on the production floor. Frequently required to reach with hands and arms. Occasionally required to stand; walk; use hands to finger, handle, or feel objects, tools, or controls; and stoop, kneel, crouch, or crawl

Operate/Use: Must be able to operate a computer and other office productivity machinery (i.e. copier, printer, calculator)

Ascend/Descend: Rarely ascends/descends stairs to reach archived files

Communicate: This position frequently communicates with co-workers, managers and supervisors. Must be able to exchange accurate information in these situations.

Transport: This position frequently lifts or moves 25 pounds, occasionally moves up to 50 pounds for various needs.

Work Environment: Relatively quiet but fast paced.

Travel: Occasional travel to customers and vendors, with overnight stays, may be required.

Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.

ACTIA Corporation is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: ACTIA is committed to the principle of equal employment opportunity for all employees and t providing employees with a work environment free of discrimination and harassment. All employment decisions at ACTICA are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. ACTIA will not tolerate discrimination or harassment based on any of these characteristics.

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