What are the responsibilities and job description for the Regional Marketing Manager - TCL position at ActionLink?
Lead the Charge and become TCL's Mobile Regional Marketing Manager!
The TCL Mobile Regional Marketing Manager is responsible for driving TCL device sell-through across a large territory of carrier stores, this position specifically focuses on a broad region and emphasizes building strategic relationships with wireless carrier leadership—including district managers and above. The goal is to enhance brand visibility and execute effective marketing, sales, and training initiatives that directly impact sales performance.
What We Offer:
- $50,000 - $55,000 base annual salary
- Medical, dental, vision, life and prescription insurance plans
- Up to $1,200 monthly bonus potential
- 401(k) retirement plan with employer match
- Laptop plus monthly internet/phone stipend
- Paid time off and paid holidays
Your Exciting Challenges:
- Develop and implement market-specific sales strategies
- Coordinate in-store activations, product launches and promotional events
- Build and maintain relationships with retail leadership for optimal product placement
- Act as Brand Ambassador; communicating product benefits to partners and consumers
- Facilitate live and virtual product training sessions for retail teams
- Support regional events as TCL's primary representative
- Provide ongoing support and coaching to retail partners
- Monitor and analyze market performance, sales trends and competitor activities
- Compile reports and present insights to regional leadership
- Manage regional marketing budgets and track expenses
- Ensure compliance with brand guidelines for marketing materials and displays
- Manage monthly KPI goals for performance evaluation
Working Environment:
- Frequent travel by car or plane, including overnight stays, as needed
- Have and maintain a driver's license and able to rent vehicles under the ActionLink's corporate insurance standards
- Motor Vehicle check will be conducted
- Stand and walk for extended periods during store visits and training sessions
- Lift and carry up to 50 lbs (e.g. product displays, marketing materials or demo units)
- Navigate various retail environments including sales floors, stockrooms and event spaces
Our Next Mobile Maverick:
- At least 5 years of experience in marketing, retail sales, training or brand management, ideally in mobile devices or consumer electronics
- Bachelor's Degree in Business, Marketing, Business, Communications or related field
- Proven success in executing regional marketing strategies and building relationships with carrier leadership
- Ability to drive measurable sales outcomes through strategic marketing initiatives
Physical Requirements:
- Able to stand, walk and move around for extended periods during store visits and events
- Capable of lifting and transporting materials or displays up to 30lbs
ActionLink is an Equal Opportunity Employer
Salary : $50,000 - $55,000
