What are the responsibilities and job description for the Associate Director, Digital Activation(Hybrid) position at ad+one?
Associate Director, Digital Investment (Hybrid)
Well established, award winning agency in NYC is searching for an Associate Director, Digital Activation to join their team. This is a growth opportunity within an agency that represents a progressive office culture with many examples of internal promotions and progressive benefits, including unlimited PTO and remote work reimbursement.
Responsibilities
- Lead strategy and execution across digital campaigns focused in paid social, paid search and programmatic, driving performance through strategic execution, optimization, and reporting.
- Provide clear strategic direction to develop and implement plans and tactics that are continuously optimized to meet key business objectives and KPIs.
- Lead and manage a growing team of digital channel specialists, fostering a collaborative, learning-oriented environment while offering consistent leadership and support.
- Engage with clients to build strong, in-depth relationships, understanding their business goals and marketing objectives, with a focus on paid social. Present regularly to clients on campaign performance and strategy.
- Manage the preparation and distribution of campaign performance reports, sharing insights with internal teams to ensure alignment and progress.
- Ensure that forecasting and budgeting for all channel activities are carefully managed and optimized for maximum efficiency.
- Facilitate the development of standard methodologies to enhance operational processes within the team and agency.
- Collaborate closely with other internal departments and account teams to design and execute fully integrated digital campaigns.
- Demonstrate exceptional attention to detail, diligence, and adherence to best practices throughout every stage of the campaign lifecycle.
Requirements
LI-BT1
Salary : $125,000 - $135,000
