What are the responsibilities and job description for the Networking Product Marketer Job at ADI Global in Charlotte position at ADI Global?
Job Description
The Product Marketing Specialist II will work collaboratively in a highly-matrixed environment, driving the development and execution of GTM strategies for new product introductions in the Power and Networking category. This person will work with cross-functional teams to successfully align with company objectives and desired outcomes, maximizing growth, development and return on investment of the organization's product portfolio. Intellectual curiosity, accountability, attention to detail, creative problem solving, and business acumen are key attributes to be successful in this position.
JOB DUTIES :
- Develop GTM strategy, messaging and positioning for new product introductions that are leveraged for launch campaigns and ongoing demand generation
- Demonstrate a strong understanding of audience, brand, targeting & segmentation strategies, product positioning, and the buying journey
- Work cross-functionally with a wide variety of team members to ensure initiatives meet expectations
- Measure performance to evaluate efficacy and drive continuous improvement, communicating results to the team with recommended actions for optimization
- Build strategic marketing partnerships across the business to influence, motivate, and move initiatives forward
- Manage expectations across internal stakeholders while driving a high level of visibility and clarity across a fluid landscape of projects and timelines
- Ensure the voice of customer is front and center in all new product introduction
YOU MUST HAVE :
WE VALUE :
LI-HYBRID
LI-MH2
About Us
Resideo is a leading global provider of critical comfort and security solutions primarily in residential environments and distributor of low-voltage electronic and security products. Building on a 130-year heritage, Resideo has a presence in more than 150 million homes, with 15 million systems installed in homes each year. We continue to serve more than 110,000 professionals through leading distributors, including our ADI Global Distribution business, which exports to more than 100 countries from more than 200 stocking locations around the world. Resideo is a $5.0 billion company with approximately 13,000 global employees. For more information about Resideo, please visit
At Resideo, we bring together diverse individuals to build the future of homes. Resideo is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster, "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision. Resideo complies with applicable equal employment laws in all countries where we do business. For more information on how we process your information in the job application process, please refer to Recruitment Privacy Notice. If you require a reasonable accommodation to apply for a job, please use Contact Us form for assistance.
