Campaign Manager

Who We Are

At adMarketplace, our mission is to deliver the most engaging consumer search experiences while empowering advertisers to measure media performance accurately. Today, millions of people worldwide engage with our exclusive, transparent media placements across the internet’s leading browsers, shopping apps, and review sites.

Our award-winning culture is built around five core values (known as our 5C’s): Curiosity, Collaboration, Creative Conflict, Commitment, and Competitiveness. With these guiding values, adMarketplace seeks to empower our team to reach their full potential through continued learning, and the opportunity to do their best work.

The Role
As a Campaign Manager, you’ll be responsible for aligning media performance with advertiser business strategy. You’ll lead campaign execution, optimization, and growth strategies across a set of high-value accounts. The role requires a deep understanding of how media strategy connects to account goals and strong analytical skills. You’ll be expected to own performance, solve problems, and drive measurable impact for your accounts.

Responsibilities:

Campaign & Media Strategy

• Own the launch and structure of campaigns, ensuring pricing, matching, and settings align with client KPIs.
• Develop and manage media strategies and growth opportunities which balance performance, volume, and delivery consistency.
• Monitor media delivery against forecast and identify areas of concentration, opportunity, or risk.
• Partner with Advertiser Success and Supply teams to align campaign execution with account growth plans.

Performance Analysis & Optimization

• Track and analyze account and campaign performance over time (14-day, 60-day, etc.) to inform optimizations and surface insights.
• Ensure goals are fully captured, including hidden or soft KPIs, and data is being tracked across all relevant systems.
• Identify and resolve performance issues; escalate or test new strategies & audience segmentations as needed to hit targets.
• Deliver structured internal recaps and performance reviews tied to advertiser goals.
• Design, maintain, and optimize the account structure for all campaigns to ensure alignment with client objectives, scalability, and ease of reporting, while ensuring seamless integration across platforms and teams.

User Experience & Conversion Strategy

• Evaluate end-to-end user experience across desktop and mobile environments.
• QA landing page alignment with consumer intent and conversion actions.
• Ensure campaign creative and settings reflect client expectations and best practices.

Cross-functional Collaboration

• Work closely with Sales & Success, Supply, Product, Analytics, and Ad Operations teams to resolve issues and improve campaign outcomes.
• Provide input on platform needs and advertiser pain points to inform product roadmap planning.
• Identify repeatable solutions that improve speed, quality, and results.                 

Requirements:

• Bachelor’s Degree; 2-5 years of experience in campaign management, performance media, or ad operations, ideally within a search or CPC-driven ad tech environment.
• Strong understanding of media pricing, bidding, margin management, and share of voice and win rate optimization.
• Proven ability to connect tactical campaign strategy to broader business goals and account plans.
• Highly analytical with strong Excel or BI tool skills (Looker, Tableau, etc.).
• Comfortable owning account performance and delivering insights to internal and potentially external stakeholders.
• Ability to lead new account launches and structure campaigns for both scalability and performance.
• Excellent communication skills and executive presence.

*Compensation Range: $70,000-$95,000

#LI-Onsite

#EL-1

Join Us

adMarketplace has been named as one of the best places to work in New York City by Built In and Crain’s- the latter of which have recognized us the past three years straight! AMP is currently experiencing triple digit growth, and it’s never been a better time to join our team!

We offer a robust continuing education program, management training, regular company-wide lunch and learns, and well-defined career paths to ensure all our employees have an opportunity to grow. 

At adMarketplace, we play to win, but we learn from our setbacks. Our commitment to a collaborative environment means no one succeeds alone, and no one fails alone either.   

We know you’ve come to expect comprehensive healthcare, wellness programs, paid time off, commuter benefits, and 401k matching from any company, so it’s a good thing we offer all of that and so much more. adMarketplace offers Summer Fridays, catered lunches, a fully stocked kitchen, ZogSports teams, happy hours and corporate retreats to encourage a strong work/life balance. 

No Third Party Recruiters. We do not accept unsolicited agency resumes and we are not responsible for any fees related to unsolicited resumes. 

*This range represents the low and high end of the base salary someone in this role may earn as an employee of adMarketplace in the New York office. Salaries will vary based on various factors including but not limited to professional and academic experience; training; associated responsibilities; and other business and organizational needs. The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.