What are the responsibilities and job description for the Advanced Energy Industries, Inc. is hiring: SEO & Marketing Specialist in Denver position at Advanced Energy Industries, Inc.?
ABOUT ADVANCED ENERGY
Advanced Energy (Nasdaq : AEIS) is a global leader in the design and manufacturing of highly engineered, precision power conversion, measurement and control solutions for mission-critical applications and processes. AE's power solutions enable customer innovation in complex applications for a wide range of industries including semiconductor equipment, industrial, manufacturing, telecommunications, data center computing and healthcare. Advanced Energy has devoted four decades to perfecting power for its global customers and is headquartered in Denver, Colorado.
POSITION SUMMARY :
Are you passionate about driving organic traffic and increasing conversions? If you have a solid background in SEO, web development, and content creation, we want you to join our team as a SEO specialist. You will be responsible for developing and implementing effective SEO strategies across our digital platforms, directing the creation of engaging graphics and copy, and monitoring and reporting on key performance indicators. This role seeks to improve our website's organic search rankings, drive targeted traffic, and increase overall online visibility. You will also collaborate with other marketing teams to ensure alignment and consistency with online presence.
This role is ideal for a data-driven individual with a passion for SEO, content optimization, and staying on top of the latest trends and algorithm changes.
RESPONSIBILITIES :
- SEO Strategy Development :
Keyword Research : Conduct in-depth keyword research to identify opportunities for on-page and off-page optimization.
Content Optimization : Optimize existing content (e.g., blogs, landing pages, product descriptions) for targeted keywords, readability, and user experience.
Link Building : Develop and execute a comprehensive link-building strategy, including outreach to high-quality websites, guest posting, and partnerships.
Analytics : Regularly track, analyze, and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
Algorithm Updates : Stay updated on the latest search engine algorithms, tools, and SEO best practices to ensure strategies remain effective and compliant.
Cross-Functional Teamwork : Collaborate closely across all marketing teams to ensure cohesive digital marketing strategies.
WORK ENVIRONMENT :
QUALIFICATIONS :
EXPERIENCE :
EDUCATION :
COMPENSATION :
As required by multiple state pay transparency laws, Advanced Energy provides a reasonable range of compensation for each job posting. Actual compensation is influenced by an array of factors including, but not limited to, skill set, level of experience, and specific office location. The range of starting pay for this role is $90,000 to $115,000 per year.
BENEFITS :
As part of our total rewards philosophy, we believe in offering and maintaining competitive compensation and benefits programs for our employees to attract and retain a talented, highly engaged workforce. Our compensation programs are focused on equitable, fair pay practices including market-based base pay, an annual pay-for-performance incentive plan for eligible positions, and a discounted Employee Stock Purchase Plan.
In addition to our competitive compensation practices, we offer a strong benefits package in each of the countries in which we operate. In the U.S., we offer a rich benefits package that includes :
Advanced Energy is committed to diversity in its workforce including Equal Opportunity Employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, and / or veteran status.
Advanced Energy is also committed to providing reasonable accommodations in our job application process / procedures for qualified individuals with disabilities. If you require assistance in completing an Advanced Energy application, please reach out to HumanResources@aei.com
Applications will be accepted through January 15, 2024 unless the position is filled prior to this date. The company reserves the right to review applications at any point after they are submitted.
Salary : $90,000 - $115,000