Demo

ACS Data Analytics Applications Product Marketing Manager

Advantest
San Jose, CA Full Time
POSTED ON 2/18/2025
AVAILABLE BEFORE 5/7/2025

Job Description

Job Description :

We are seeking a dynamic and strategic Product Marketing Manager to join our team and lead the marketing efforts for our AI Data Analystics application products. This role requires a blend of technical understanding, marketing expertise, and strategic vision to drive the adoption and growth of our AI solutions. The ideal candidate will have a deep understanding of AI technologies and Semiconductor Customer Needs, combined with a proven track record in product marketing.

Your primary responsibilities will encompass a broad range of activities, including but not limited to :

  • Define the application requirements along with industry’s trend.
  • Collaborate with ACS strategic partners to launch market-ready applications.
  • Support Global Account Managers in ACS Solution penetration strategy.

Responsibilities include :

  • Product definition : Own the product marketing 4Ps including Go-to-Market Strategy, Product Structure and setting Product code in ERP, Product Definition including MRD and working with technical marketing to define roadmap, Pricing and Value assessment, and product marketing Promotion Plan.
  • Market Analysis Strategy : Conduct market research to identify trends, Total Addressable Market (TAM), pricing models, customer ROI, and competitive landscape. Develop and execute comprehensive marketing strategies to position ACS Solutions effectively.
  • Product Positioning : Define and communicate the unique value propositions of ACS Solutions. Craft compelling messaging and positioning statements that resonate with target audiences.
  • Go-to-Market Planning : Work with BU and BDs for revenue planning and value penetration. Develop and implement go-to-market plans for new product launches and updates. Coordinate cross-functional teams to ensure successful product launches and market penetration.
  • Content Creation : Create and manage a variety of marketing content, including product collateral, case studies, target customer events presentations. Ensure all content is aligned with marketing objectives.
  • Sales Enablement : Provide the sales account team with the necessary tools and training to sell ACS Solutions effectively. Develop sales kits, product demos, and training materials and conduct product sales trainings.
  • Customer Engagement : Work closely with customers to align on roadmap strategy, anchor valid use cases, and develop customer success stories. Use insights to refine marketing strategies and define product offerings.
  • Requirements

    Requirements :

  • Bachelor's degree in Electrical Engineering, Computer Science, or equivalent discipline with applicable experience; MBA is desirable.
  • Experience : 5 years of experience in product marketing. Experience with AI Data infrastructure products is highly desirable. ATE experience is plus.
  • Technical Proficiency : Strong understanding of AI technologies, cloud computing, data centers, and related infrastructure. Ability to translate technical concepts into product feature requirement.
  • Experience in customer-facing support.
  • Can-do attitude capable of handling pressure in a fast-paced and time-sensitive environment.
  • Positive attitude with strong communication skills and a global perspective.
  • Additional Skills Preferred (but not required) :

  • Knowledge of semiconductor supply chain behavior and needs.
  • Software product marketing experiences.
  • Knowledge and experience in the technology industry (AI, machine learning, cloud computing).
  • State of California Development (EDD) :

  • https : / / www.ecfr.gov / current / title-41 / subtitle-B / chapter-60 / part-60-300#p-60-300.5(a)
  • 60-300.5(a)(2)(3)(4) Equal opportunity clause. Details the job posting requirements.
  • 60-300.5(a)(6) Equal opportunity clause. All employment openings includes all positions except executive and senior management, those positions that will be filled from within the contractor's organization, and positions lasting three days or less. This term includes full-time employment, temporary employment of more than three days' duration, and part-time employment.
  • CCPA Notice for California Residents :

    Notice for California Residents : We collect personal information (PI) from you in connection with your application for employment with Advantest America, Inc., including some or all of the following categories of PI : identifiers and personal records (e.g., name, phone number, email address, employment history); commercial information (e.g., if we reimburse you for travel or other expenses during the application process); sensory information (e.g., recorded virtual interviews); professional or employment information (e.g., information provided in your resume and application, such as employment history); non-public education records (e.g., educational institution transcripts and records); and inferences drawn from the above categories of PI. We collect your PI for our purposes, including performing operations related to your potential employment. To view the Advantest Privacy Policy, visit https : / / www.advantest.com / privacy-policy.html. For additional details or if you have questions, contact us at AAI_privacy.officer@advantest.com.

    In providing a safe and healthy workplace for all of our employees, Advantest America, Inc., and its subsidiaries, ("Advantest"), new employment job offers are contingent upon the applicant's provision of a copy of their COVID-19 vaccination document to Advantest America Inc. Human Resources prior to their scheduled start date, subject to any written request for medical or religious accommodations.

    Advantest is an Equal Opportunity Employer and embraces diversity in our employee population. It is the policy of Advantest to provide equal opportunity to all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or special disabled veteran, marital status, pregnancy, genetic information, or any other legally protected status.

    The Advantest Way - Diversity, Equity, Inclusion and Belonging

    At Advantest, diversity, equity and inclusion are at the core of who we are. We are continuing to build a culture where everyone feels a sense of belonging through our DE I programs initiatives. We strive to have a diverse, equitable and inclusive workplace to enable us to attract and retain candidates that feel a sense of purpose and empowerment. Our commitment to DE I is unwavering and we are steadfast in our mission to continuously foster an environment of respect, trust and transparency. We value diversity and inclusion and believe employees of all backgrounds contribute to our ongoing success. At Advantest, we celebrate and support the needs of our employees regardless of race, color, ethnicity, national origin, religion, age, disability, gender (including gender expression and gender identity), sex and sexual orientation. DE I at Advantest is more than words to us, they are the Advantest Way.

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