Chief Revenue and Marketing Officer

Join Ag Express Electronics as we lead the way in groundbreaking innovation and accelerate growth within the technology and manufacturing sector. We are seeking a Chief Revenue and Marketing Officer to play a pivotal role in shaping our company's future and driving transformative success. As a seasoned leader, you will bring vision, drive revenue generation, and spearhead market development initiatives. If you are an innovative strategist with a passion for crafting impactful strategies and leading high-performance teams, we invite you to apply and become an integral part of our dynamic team.

Position Summary:

The Chief Revenue and Marketing Officer (CRMO) will be a key member of the executive leadership team, responsible for driving the company’s revenue growth and enhancing its market presence. This strategic leader will oversee all aspects of sales, marketing, and business development, aligning these functions to maximize customer acquisition, retention, and profitability. The CRMO will develop and implement comprehensive revenue generation strategies, lead brand positioning initiatives, and ensure cohesive messaging across all channels. By leveraging data-driven insights, market trends, and customer feedback, the CRMO will optimize sales and marketing efforts to achieve our business objectives.

Key Responsibilities:

• Develop and Execute Revenue Strategies: Create and implement comprehensive revenue strategies that align with the company’s long-term objectives. Identify new market opportunities, product innovations, and revenue streams to drive growth.
• Sales Leadership: Oversee the sales organization, set clear objectives and KPIs, and foster a culture of performance and accountability. Mentor sales leaders to enhance their capabilities and productivity.
• Marketing Leadership and Strategy: Develop and lead marketing campaigns, promotional activities, and branding strategies to drive customer acquisition, engagement, and market penetration. Provide direction to the Marketing Director and oversee all marketing activities to enhance brand awareness and meet business objectives.
• Business Development: Lead efforts to identify and pursue new business opportunities, partnerships, and alliances to enhance the company’s market position. Cultivate relationships with key stakeholders, clients, and industry influencers to expand market presence.
• Customer Experience: Champion a customer-centric approach by developing programs to deepen engagement and encourage repeat business. Collaborate with customer service teams to ensure exceptional experiences and leverage feedback and data analytics for continuous improvement.
• Data-Driven Decision Making: Establish and monitor KPIs and metrics to track progress and assess the effectiveness of growth strategies. Use market research and data analytics to guide decisions, optimize initiatives, and maintain a competitive edge.
• Cross-Functional Collaboration: Work with cross-functional teams to identify opportunities for product innovation and differentiation. Lead the development and launch of new products or services and ensure alignment with overall business goals.
• Budget Management: Develop and manage budgets for sales, marketing, and business development activities, ensuring efficient resource allocation to maximize ROI.
• Team Leadership and Development: Build, lead, and inspire a high-performing team. Foster a culture of innovation, collaboration, and continuous improvement.

Key Competencies:

• Strategic Thinking
• Revenue and Profit Growth
• Market and Competitive Analysis
• Brand Development and Positioning
• Customer-Centric Focus
• Leadership and Team Development
• Data-Driven Decision Making
• Cross-Functional Collaboration

Qualifications:

• Bachelor’s degree in Business Administration, Marketing, or a related field; MBA or equivalent advanced degree preferred.
• Minimum of 10-15 years of progressive experience in sales, marketing, or business development roles, with at least 3 years in a senior leadership capacity.
• Proven track record of driving significant revenue growth and market expansion.
• Strong strategic planning and analytical skills, with the ability to interpret data and make data-driven decisions.
• Excellent leadership and team-building skills, with experience managing cross-functional teams.
• Exceptional communication and interpersonal skills, capable of influencing and building relationships with stakeholders at all levels.
• Entrepreneurial mindset with a passion for driving innovation and growth.
• Proficient in CRM, marketing automation tools, and data analytics platforms

The ideal candidate will be a visionary leader with a proven track record in scaling revenue, penetrating new markets, and building high-performing teams. This role requires strong analytical capabilities, innovative thinking, and the ability to collaborate effectively with other departments to drive growth. The CRMO will report directly to the CEO and work closely with other members of the executive team to shape the overall strategic direction of the company.