What are the responsibilities and job description for the AgileEngine is hiring: Social Media Lead in Boca Raton position at AgileEngine?
Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money. Are you looking to be a part of the most influential company in the blockchain industry and contribute to the cryptocurrency revolution that is changing the world?
Responsibilities
- Be a part of the central social media team, contributing towards the main Binance accounts on each platform Latam.
- Team coordination to produce high quality, engaging, original content that can be used cross-platform.
- Own and operate multiple official social media and signal channels, as well as the content strategy / output and results for each.
- Drive effective and creative social media campaigns, working cross-functionally with design, content, performance marketing, product and other teams.
- Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance.
- Innovate and implement test-and-learn strategies along with delivering results.
- Analyze social media landscape to supply actionable insight (in real-time) to both the social and greater marketing team with hot topics, breaking news, sentiment / market observations.
- Engage and build communities through one-on-one as well as one-to-many conversations.
- Provide insights about the market to the Marketing team.
- Support the marketing team on in-site activities such as OOH campaigns.
- Help planning offline marketing campaigns.
Requirements
Working at Binance
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