What are the responsibilities and job description for the Bilingual Social Media Copywriter - French & English position at AIP Connect?
Our internal agency client brings together a range of disciplines and capabilities. They are a team of creatives, producers, data analysts and social experts working together to deliver remarkable ideas that live in a variety of mediums - everything from social to TV. This team moves at the speed of culture. They are built to respond to trends and events as they happen, coming up with ideas that transcend social media to capture the spirit of the moment, earn media impressions, and get the country talking.
Are you ready to join an award-ambitious team that's making waves in the advertising industry? They have been recognized internationally by industry giants like Cannes, One Show and were named Campaign's Global ‘In-House Agency of The Year', further solidifying their position as a leader in the industry.
We're not just looking for individuals who want to be a part of the advertising industry - we're looking for trailblazers who are ready to lead the way to the next big thing! We want individuals who are passionate about producing award-winning work, have an innate drive to their craft and are eager to generate innovative ideas both within and outside of the brief.
In this role as a Bilingual Social Media Copywriter, you'll be part of an agile social team that is constantly looking for inspiration in the world and in culture – especially in the food and culinary field – to find the next opportunity for a breakthrough social content. You'll be the voice of the brand online and therefore are responsible for shaping the brand's personality every day with the words and ideas you create for social and beyond. You have a deep understanding of your audience in Quebec and across Canada, and your brands' passion points to be able to identify opportunities for social content.
Role & Responsibilities :
- SOCIAL COPYWRITING : You're a versatile writer who will write a range (from funny to inspiring) content for social and digital channels, helping to build consumer love for your brand and establish cultural relevance in both the Quebec and the rest of Canada
- CONTENT CREATION : You will write, edit and publish engaging posts for various social networks
- SOCIAL OPTIMIZATION : You will optimize social media posts (language, tone, message) based on our target audience's behaviors and established brand tone and voice
- COLLABORATION : You will work with a Content Creator on images and videos to complement text, and co-create a wide range of social post types and concepts
- BRAND PRESENCE CREATION : You'll manage / update social media pages, profiles with on-tone descriptions and news
- AD COPYWRITING : You will coordinate with internal teams to create advertising concepts
- COMMUNITY MANAGEMENT : You'll respond to questions and comments on our social media pages in a timely and accurate manner or transfer to the social care or escalations team for customer service-related issues.
Skills & Experience :
AIP Connect believes in equal opportunity. Our recruitment consultants are committed to inclusive recruitment and selection practices and will not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation.
Accessibility : If you need any accommodations during the interview process, please let us know.
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