PR & Marketing Manager

About Us:

AIRE Ancient Baths are temples dedicated to the creation of the ultimate relaxation experience, where time does not exist. Inspired by the tradition of baths from ancient Roman, Greek and Ottoman civilizations, the AIRE Experience always takes place in restored historical buildings in the center of globally acclaimed cities.

At AIRE we are proud to have an international presence with 8 established centers: NYC, Chicago, London, Copenhagen, Barcelona, Sevilla, Almeria, and Vallromanes. We are already looking into the future and moving onwards, with our soon-to-be-opened, Upper East Side and Toronto 2025 facilities.

We are even prouder of the caring, inclusive, and familiar work environment we have created for all our employees.

The Role:

As a PR & Marketing Manager you will be the person in charge of leading and executing the PR Strategy in Chicago to boost brand awareness & positioning in the region. The person will also be in charge of the B2B strategy for AIRE at the local level to increase sales in this segment: Hospitality, Corporations, Institutions, Congress centres, etc.

Key Responsibilities:

Branding & Communication

• Be responsible of raising awareness and relevance of AIRE brand at local level (be a brand advocate and guardian)
• Manage and build corporate and B2C relationships through networking, PR events and partnerships/sponsorships.
• Supervise and ensure the overall brand image standards in the location.
• Responsible for the communication of AIRE Chicago
• Collaborate with the Global Social Media manager to ensure content is aligned with local needs.

Global & Local Alignment

• Collaborate with the Global Marketing team to ensure the correct implementation of marketing campaigns on the locations.
• Supervise and lead the production, promotion, and design of all group and/or event bookings; Lead and manage all sales for group & event initiatives.
• Ensure efficient and timely reporting to HQ.
• Establish proper communication and liaise with other internal departments to ensure efficient execution of the PR / Marketing campaigns.

Operations & Client Experience

• Manage onsite influencers, press, and VIP visits. Assist with customer relations and special VIP booking requests.
• Assist with overseeing the onsite client experience journey.
• Monitor customer feedback by reporting to PR & Marketing Coordinator critical feedback received from customer surveys and local online platforms (TripAdvisor)

B2B relationships

• Build a B2B for AIRE at the local level to increase sales in this segment: Hospitality, Corporations, Institutions, Congress centers, etc.
• Prospection, development, and management of new B2B accounts.
• Managing existing B2B accounts
• Lead relationships with relevant hotels, travel industry, incentive agencies, etc.

Sales Administration & KPIs

• Management of the sales funnel contacts and report a monthly update about the progress to HQ and Local Management.

Who You Are:

• Degree in Communications, Public Relations, Journalism or another relevant Marketing field
• 4 years of PR and Marketing experience preferred but not essential including PR relations, media relations, consumer or hospitality brand experience preferred
• Experience of working within a dynamic environment is essential
• A high degree of personal initiative, innovative thinking, influencing & collaboration skills are essential.
• Excellent communications and planning skills
• Self-starter with ability to manage multiple tasks and workflows and ensure that deliverables are understood and achieved
• Proactive, able to work with minimal supervision and willing to be hands-on
• Analytical thinking
• Ability to work additional hours as required for specific projects, events or initiatives

Why You Should Join Us:

• Pay: $80,000 - $85,000
• United Healthcare Insurance - medical (major), dental, and vision.
• PTO (10 days).
• Sick days (5).
• Growth opportunities.
• Life insurance.
• 401K savings plan.
• Commuter Benefits Program.
• Complimentary Bath Experience (once a month).
• Employee Bath Experience discounts (including friends/family).
• Employee Perks Program (TicketsAtWork).
• Employee Referral Bonus Program.
• Employee discounts for Blink Fitness Gyms.
• Team spirit is our greatest asset! 💪 We are proud to have a welcoming and inclusive work environment where everyone's opinions and backgrounds are heard and respected.