What are the responsibilities and job description for the Media Planner Job at AKA NYC Limited in New York position at AKA NYC Limited?

Job Description

Media Planner

AKA NYC is an award-winning, fully integrated advertising agency with unparalleled expertise across the arts & entertainment, leisure, travel, retail, and tourism sectors. With a focus on creativity, innovation, and consumer experiences, we have a proven record of delivering cross-platform campaigns that get results for new brands and iconic institutions alike. Our clients include Harry Potter and the Cursed Child, The Metropolitan Museum of Art, &Juliet, New York Botanical Garden, YMCAs of Greater New York, and many others.

We are looking for a Media Planner to shape and execute innovative multi-channel media plans. This role will contribute significantly to the success of high-profile campaigns. Reporting to the Head of Paid Media, the Media Planner is a full-time exempt position that is based in New York City.

WHAT YOU’LL DO :

Collaborates with the paid media team for the planning and implementation of media campaigns, covering digital video & display, print, OOH, and email
Monitor and optimize online programs to ensure effective pacing and performance
Draft and issue Request for Proposals (RFPs) to media publishers
Assist in evaluating media publisher proposals, engaging in Q&A sessions, and negotiating media placement and pricing
Contribute to the development of campaign presentations and reporting materials
Utilize campaign management, google analytics, and ad verification tools to analyze campaign performance
Create, deploy, and accurately maintain insertion orders
Keep creative spec sheets up to date
Coordinate vendor meetings and manage scheduling as needed
Stay informed of industry trends and developments related to media planning

WHO WE'RE LOOKING FOR :

2-4 years of experience in advertising / marketing, communications, media, or a related role

Google Campaign manager experience required

Excellent verbal and written communication skills

Proficiency with Microsoft Office, PowerPoint, Excel, Word, and Outlook

Demonstrated leadership skills with ability to work as part of a team and autonomously

Self-starter who can take initiative, problem solve, and thrive in a fast-paced environment

Meticulous attention to detail and accuracy

Genuine interest in advertising and passion for the theatrical, arts, institutions, travel, and tourism categories

Capable of thriving in a fast-paced environment, managing multiple projects and campaigns simultaneously.

WHAT WE OFFER :

A competitive salary between $62,500 - $65,000, commensurate with experience

A generous PTO policy

1 / 2 day Summer Fridays

100% employer-paid healthcare for employees

100% employer-paid dental care for employees

Flexible working hours

Hybrid position : minimum three days per week in office

WFA for set weeks during the year

Training and Development fund per employee

Paid parental leave to a maximum of 12 paid weeks

Student loan repayment assistance (or tuition assistance) with years of service

Paid sabbatical with years of service

Pet-friendly office

A Note on Diversity and Inclusion

At AKA we believe our team is at its best when we reflect the diversity of our community. We strive to hire and cultivate the best talent so when recruiting we work to actively reach and engage a wide community of people. We’re passionate about creating an inclusive workplace that promotes and values diversity. We believe a diverse team makes us smarter, more creative and helps us better understand the needs of the audiences we target with our campaigns.

AKA is an equal opportunity employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law.

Sound like a good fit? We’d love to hear from you!

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Salary : $62,500 - $65,000

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Media Planner Job at AKA NYC Limited in New York

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