What are the responsibilities and job description for the Regional Branding Specialist - Flexible Location position at Akerman LLP?
Founded in 1920, Akerman is recognized as one of the country’s premier law firms, with more than 700 lawyers in 26 offices throughout the United States.
Akerman is seeking a Regional Branding Specialist. This position is responsible for working with the Senior Branding Manager, the Marketing and Client Development department, and Office Managing Partners to help develop and implement strategy to establish and maintain the firm's visibility and market presence in local markets. This position can be based in any of our 26 U.S. offices.
Responsibilities:
- Partner with Marketing and Client Development department leadership to help develop and execute marketing strategies, campaigns, and programs that elevate the firm's local and national profile.
- Work with Office Managing Partners and Office Administrators to create and monitor ROI-driven office branding budgets.
- Develop compelling narratives for use in regional award nominations to enhance firm recognition.
- Collaborate with Marketing and Client Development teams, including graphics, events, social media, content, and media relations, to execute targeted marketing initiatives that enhance the firm's visibility.
- Prioritize and fulfill marketing-specific requests from Office Managing Partners and Marketing and Client Development department leadership.
Desired Skills and Qualifications:
- Demonstrated passion and ability for project management with a strong focus on meeting deadlines and handling multiple initiatives simultaneously.
- Exceptional writing and editing skills, ensuring clarity, consistency, and brand alignment across all award nominations.
- Attention to detail and willingness to go the extra mile to ensure accuracy and consistency.
- Strong interpersonal and persuasive skills with the ability to work effectively across all levels and cultures.
- Ability to prioritize the deadlines of incoming requests.
- Results-oriented with a strong emphasis on collaboration and a positive attitude.
Reporting to the Senior Branding Manager, the ideal candidate will have at least four years of experience preferably in an Am Law 100 law firm. Bachelor’s degree required, concentrations in Marketing, Journalism, English or Business preferred.
We offer an excellent compensation and benefits package. Please submit your resume, cover letter, and salary requirements. EOE
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