What are the responsibilities and job description for the Director, Promotions & Community Relations position at Akron Baseball LLC?
The Akron RubberDucks (Double-A Affiliate of the Cleveland Guardians) is seeking a highly skilled Promotions & Community Relations Director to join our team. The ideal candidate will have proven experience developing and executing promotional strategies to enhance brand visibility and increase audience engagement. He/she will thrive in a fast-paced, ever-changing environment where they must solve problems, think fast and make sound decisions.
RESPONSIBILITIES
• Planning and executing all 69 promotional nights, including Main Street Festivals - work with City of Akron on street closures and secure family-friendly entertainment/activities
• Ordering and designing giveaways and promo jerseys; book national acts; securing approvals from celebrities to use their likeness for planned giveaways and events
• Create and execute in game promotions and on field contests
• Create scripts, write PA's, work with PA announcer to ensure understanding of each game
• Interview & manage promo crew - QuAkron Crew Promo Team
• Oversee game day set up and execution while working with creative services department to ensure game is ready to go from "upstairs"
• Lead weekly promotions meetings during the offseason
• Manage mascots during games and coordinate mascot requests, budget for appearances and coordinate and/ or from time to time serve as the handler for the mascot for public appearances;
• Help in planning events-national anthem auditions, mascot auditions, movie night activities/décor etc.
• Book national anthems, color guards, pre-game entertainment -including bands, face painters, etc.
• Work with clients, of all levels, to ensure their in-game/promotional partnerships are executed
• Creating trade deals and form relationships with local marketing outlets and publications
• Responsible for hitting sales goal as a member of the Sales team
• Serve as a representative for the team at community events and ensure the RubberDucks have a significant presence at local events;
• Create and cultivate partnerships with local nonprofits, public schools, private schools and colleges/universities in the Greater Akron area;
• Overseeing fundraising programs including fundraising tickets and Plinko; develop new ways for nonprofits to fundraise utilizing the ballpark;
• Track and analyze key performance indicators (KPIs) to assess the success of promotions.
• Develop and manage the promotional budget to ensure cost-effective campaigns
• Provide reports and insights to senior management with recommendations for improvement.
• Leverage social media, email marketing, and other digital platforms to amplify promotional efforts.
• Collaborate with departments for fundraising initiatives and to ensure all contractual community related activations are completed;
• Coordinate speaking engagements for the leadership team; work with Coordinator, Promotions & Community Relations to plan and implement staff volunteer opportunities
• Manage player appearances and provide transportation to and from events; organize autograph sessions with players on game days;
• Work as a valuable member of the Front Office team - assist with any additional non-game day events;
• Collaborate with the digital marketing team to create engaging promotions
• Have fun!
REQUIREMENTS
• 3 -5 years of experience successfully leading a promotions team.
• Minimum 2 years’ experience in sports or entertainment industry experience
• Strong problem solving, attention to detail, execution, management and customer service skills with the ability to identify and develop relationships with potential clients and vendors.
• Experience overseeing social media platforms.
• Good time-management skills with the ability to multitask various projects and deadlines.
• Bachelor’s Degree in related field preferred.
• Ability to work non-traditional hours, including nights, weekends, and holidays.
• Ability to lift and carry boxes up to 50 lbs.
• Ability to walk and stand for extended periods of time.
NOTE: All of the essential functions of this position are not necessarily described in this description.
RESPONSIBILITIES
• Planning and executing all 69 promotional nights, including Main Street Festivals - work with City of Akron on street closures and secure family-friendly entertainment/activities
• Ordering and designing giveaways and promo jerseys; book national acts; securing approvals from celebrities to use their likeness for planned giveaways and events
• Create and execute in game promotions and on field contests
• Create scripts, write PA's, work with PA announcer to ensure understanding of each game
• Interview & manage promo crew - QuAkron Crew Promo Team
• Oversee game day set up and execution while working with creative services department to ensure game is ready to go from "upstairs"
• Lead weekly promotions meetings during the offseason
• Manage mascots during games and coordinate mascot requests, budget for appearances and coordinate and/ or from time to time serve as the handler for the mascot for public appearances;
• Help in planning events-national anthem auditions, mascot auditions, movie night activities/décor etc.
• Book national anthems, color guards, pre-game entertainment -including bands, face painters, etc.
• Work with clients, of all levels, to ensure their in-game/promotional partnerships are executed
• Creating trade deals and form relationships with local marketing outlets and publications
• Responsible for hitting sales goal as a member of the Sales team
• Serve as a representative for the team at community events and ensure the RubberDucks have a significant presence at local events;
• Create and cultivate partnerships with local nonprofits, public schools, private schools and colleges/universities in the Greater Akron area;
• Overseeing fundraising programs including fundraising tickets and Plinko; develop new ways for nonprofits to fundraise utilizing the ballpark;
• Track and analyze key performance indicators (KPIs) to assess the success of promotions.
• Develop and manage the promotional budget to ensure cost-effective campaigns
• Provide reports and insights to senior management with recommendations for improvement.
• Leverage social media, email marketing, and other digital platforms to amplify promotional efforts.
• Collaborate with departments for fundraising initiatives and to ensure all contractual community related activations are completed;
• Coordinate speaking engagements for the leadership team; work with Coordinator, Promotions & Community Relations to plan and implement staff volunteer opportunities
• Manage player appearances and provide transportation to and from events; organize autograph sessions with players on game days;
• Work as a valuable member of the Front Office team - assist with any additional non-game day events;
• Collaborate with the digital marketing team to create engaging promotions
• Have fun!
REQUIREMENTS
• 3 -5 years of experience successfully leading a promotions team.
• Minimum 2 years’ experience in sports or entertainment industry experience
• Strong problem solving, attention to detail, execution, management and customer service skills with the ability to identify and develop relationships with potential clients and vendors.
• Experience overseeing social media platforms.
• Good time-management skills with the ability to multitask various projects and deadlines.
• Bachelor’s Degree in related field preferred.
• Ability to work non-traditional hours, including nights, weekends, and holidays.
• Ability to lift and carry boxes up to 50 lbs.
• Ability to walk and stand for extended periods of time.
NOTE: All of the essential functions of this position are not necessarily described in this description.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.