What are the responsibilities and job description for the Digital & Media Specialist position at Alabama One Credit Union?
Description
We are seeking a proactive and versatile Digital & Media Specialist to support a wide range of digital projects within our dynamic team. The successful candidate will play a crucial role in maintaining and updating content across various digital channels. Additionally, this role involves scheduling and overseeing social media posts through our dedicated Social Media Management (SMM) platform, contributing to our digital presence and engagement strategies.
Beyond digital and social media updated, the position requires hands-on assistance with video production tasks—including recording, editing, and live production—and with event photography, ensuring high-quality content creation and timely delivery to stakeholders. The role also encompasses support in the development and monitoring of digital advertising campaigns across multiple channels on platforms such as, but not limited to, Google Ads platform, third party display ad platforms, and social media and online banking ads to optimize our digital marketing efforts.
Duties and Responsibilities:
- Make updates to multiple digital channels
- Schedule & monitor social media posts through our SMM platform.
- Assist with video recording, editing, and live production.
- Assist with event photography, editing, and delivery to stakeholders.
- Assist in creating & monitoring digital ad campaigns through multiple channels.
- Communicate with stakeholders & vendors related to Digital & Media projects
- All other duties assigned
Requirements
Minimum Requirements:
The ideal candidate for this position will be a proactive self-starter with a strong orientation towards learning and continuous improvement in the digital solutions field. Excellent communication skills are essential, enabling effective collaboration with team members, stakeholders, and vendors. Adaptability and the ability to manage multiple tasks simultaneously in a dynamic environment are key. We value problem-solving abilities and a creative approach to challenges. Teamwork is crucial; thus, the ability to work well within a collaborative setting is a must. These soft skills form the foundation for success in this role, emphasizing the importance of personal initiative, effective communication, and a commitment to learning.
Preferred Qualifications:
Past Experience
Candidates with a strong background in digital marketing and content creation will be highly valued. We are particularly interested in individuals who have:
- Ability to handle multiple projects
- Demonstrated expertise in managing digital signage systems
- Proven track record in social media management across multiple platforms
- Hands-on experience in video recording and editing for various marketing purposes
- Proficiency in event photography, capturing high-quality images for promotional use
- Successful history of creating and monitoring digital ad campaigns
This diverse skill set will be instrumental in driving our marketing initiatives and enhancing our digital presence.
Content Creation
- Proficiency in graphic design, with a keen eye for visual aesthetics and brand consistency
- Extensive experience with industry-standard design software, including:
1. Adobe Creative Suite (Photoshop, Illustrator, InDesign)
2. Canva or similar user-friendly design platforms
- Demonstrated ability in short-form video creation, encompassing:
1. Organic content production using smartphone technology
2. Professional-grade video creation and editing
These skills will be essential in crafting compelling visual content that resonates with our audience and reinforces our brand identity across all digital channels.
