What are the responsibilities and job description for the Marketing Content Analyst position at Alderson Loop?
We are seeking a detail-oriented Marketing Content Analyst to join our team at a leading Fortune 500 investment firm. The ideal candidate will have a strong understanding of the marketing content lifecycle and be proficient in data analysis and content management tools. This role will involve leveraging data insights to recommend process improvements and streamline content strategies.
Salary - $60,000 - $75,000
Key Responsibilities:
Responsibilities:
- System Administration- Manage user accounts, permissions, and access levels within Seismic, Adobe Workfront and AEM Assets
- Metadata Management - Oversee taxonomy and metadata tagging of content in Seismic and DAM (AEM Assets)
- Workflow Optimization- Collaborate with stakeholders to analyze workflows and optimize processes within Adobe Workfront for efficiency and effectiveness
- Document Management – Adds documents to Seismic Application
- Customization- Customize Seismic LiveDocs and Adobe Workfront by creating custom fields (variables), forms, templates, and reports to meet specific business requirements.
- Security and Compliance- Ensure the security and compliance of Seismic and Adobe Workfront by implementing best practices for data protection and user access control.
- Documentation- Maintain documentation of configurations, processes, and best practices related to Seismic and Adobe Workfront administration.
- Continuous Improvement- Stay updated on new features and updates released by Seismic and Adobe Workfront and identify opportunities for continuous improvement of the platform.
- Data Intelligence – Contributes research and analyses related to data management
Required Qualifications:
- Bachelor’s degree or equivalent combination of education and relevant experience.
- Strong understanding of the marketing content lifecycle, including creation, management, and distribution.
- 2 years of professional marketing experience (campaign management, traffic management, marketing project coordinator, etc)
- Proficiency in Microsoft Office Suite, with intermediate to advanced skills in MS Excel and MS PowerPoint.
- Experience with the Adobe platform
Preferred Qualifications:
- Previous experience in the financial industry or a corporate marketing environment.
- Familiarity with Seismic Sales Enablement tools is a plus.
- Experience with Adobe Workfront and AEM Assets Cloud.
Salary : $60,000 - $75,000
