What are the responsibilities and job description for the Marketing & Social Media Associate Job at Allara Health in New York position at Allara Health?
About Allara : Your health is not one thing; it's everything, and when it comes to hormonal health no two people are exactly the same. We built Allara to provide effective solutions and consistent 1 : 1 medical support for the countless women who felt unheard, rushed, or overlooked in traditional care models. Allara is not just one appointment-or three, or ten-it's a long-term plan with real access, attention, and understanding, where our care teams can drive solutions and manage your needs over time. We're listening to you, and your body, so you can live your healthiest, fullest life.About the role : Allara is looking for a creative thinker to assist in best-in-class social strategy, social marketing campaigns, and influencer management. This person will be responsible for audience and engagement growth across all owned channels. This includes the daily management of channel operations (content strategy, planning & creation, and community management) along with assisting in daily influencer management. The ideal candidate is at the forefront of social trends, innovation, has a strong creative eye, and is able to help bring the Allara brand voice and mission to life through social media.This role is based in New York City, with in-person work at least two times per week.Responsibilities : Marketing StrategyExecute on a growth and engagement-driven social media strategyAssist the Marketing Director on executing omnichannel marketing campaignsExecute & ideate social media concepts Assist in the management of social media marketing and influencer marketing strategyHelp us grow and manage Instagram, TikTok, Facebook, Twitter and other social platformsSocial Media Content & CommunityCreate video content across social media channels (Tiktok, Reels, Youtube)Identify key influencers and manage outreach and relationship communicationsMaintain a unified brand voice across different social media channelsMonitor social media channels for trends, timely events, and relevant conversations; participate actively and execute strategies to amplify brand presence.Community management across all social channels, including responding to social media messages, inquiries, and comments, and engaging with current events or trending topics to foster brand interactionAbout you : 3 years of experience in a marketing-focused role that included social media-related responsibilitiesCommitment to the mission and to creating exceptional experiences for our customersPassion for brand marketing and proficiency with major social media platforms and social media management tools (Instagram, TikTok, YouTube Shorts)Proactive approach while maintaining strong time management with the ability to work on varying tasks in parallelAbility to understand historical, current, and future trends in the digital content and social media spaceDemonstrated copywriting skillsVideo and editing experience on multiple platformsAble to work independently and execute under set deadlinesStrong creative eyeComfortable working in front of camera as subject / voice of company's social media postsBenefits Compensation : Base salary equityMedical / Dental / Vision401(k)Unlimited PTOAt Allara, we believe in celebrating everything that makes us human and are proud to be an equal-opportunity workplace. We embrace diversity and are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better we can serve our members. We're an Equal Opportunity Employer and do not discriminate against candidates or patients based on race, color, gender, sexual orientation, gender identity or expression, age, religion, disability, national origin, protected veteran status, or any other status protected by applicable federal, state, or local law.
